Manager, Media Strategy & Planning Dunkin'

About the Role

Key Responsibilities

• Manage daily interactions with Brand and/or Brand Leadership to ensure ongoing media deliverables across the various plan development, implementation, execution and post-campaign phases
• Lead the general day-to-day functions with the agency team to create and/or deliver on objectives tied to media strategy plans and investments
• Enable and oversee the integrated brand-reporting of media performance documents (dashboard reporting) as needed by cross functional team members for internal and external purposes
• Work closely with the brand and marketing teams on creative messaging strategy to ensure the media and creative are cohesive and aligned across all channels
• Oversee and be accountable for the brand media budget, including maintaining media plan budgets and billings
• Generate and communicate necessary financial records, including cross-comparing actuals vs. plans to enable accruals and forecasts
• Proper management and reconciliation of all account budgets in accordance with media authorizations
• Develop and maintain relationships with agency personnel related to budget management processes and deliverables
• Budgeting and forecasting company revenues and internal operating expenses, as well as reconciling data from multiple financial databases
• Interface with external/internal teams in managing requests concerning processes and deliverables
• Serve as the primary POC for all media vendors
• Ensure flawless execution across steps required for proper asset alignment, including creative & traffic fulfillment
• Verify coding/tagging across TV/Digital buys for measurement reporting and accuracy
• Represent brand interests/updates in internal and external status meetings to help prioritize deliverables and timelines
• Lead the agency relationship at the 'pod' level
• Lead competitive tracking on a regular basis and/or as needed
• Partner with the media analytics team to measure impact of ongoing campaigns and overall plan

Requirements

• 7 years of relevant experience in marketing and/or media
• Demonstrated experience in problem solving and managing multiple tasks
• Ability to lead teams and deliver results
• Excellent project management skills (proficiency in Excel/PPT/SharePoint)
• Ability to balance multiple priorities and meet project deadlines
• Excellent oral and written communication skills
• Ability to lead and influence others
• Personal integrity, humility, an appreciation for the power of true teamwork, and a sense of humor
• Passion for the restaurant industry and desire to train in our restaurants to learn operations
• A strong desire to help shape the future at Inspire Brands
• Self-starter personality who can operate with minimal supervision

Nice to Have

• None explicitly listed in the description

Qualifications

• 4 Year Degree Preferred

Benefits & Perks

• None explicitly listed in the description