Market Development- Co-op

ABB

Cary, NC

Internship

Intern

9 days ago

Job Description

About the Role

At ABB, we help industries outrun - leaner and cleaner. Here, progress is an expectation - for you, your team, and the world. As a global market leader, we'll give you what you need to make it happen. It won't always be easy, growing takes grit. But at ABB, you'll never run alone. Run what runs the world. This position reports to the Global Marketing & Sales Manager and contributes to the Electrification OEM Marketing Team in the United States, focusing on market research, analysis, and supporting marketing and engineering collaboration.

Key Responsibilities

Conducting market research on emerging technologies, competitors, and trends within the electrical industry.
Supporting analysis of customer needs and opportunities in key markets such as OEMs, renewable energy, and industrial applications.
Assisting in preparing presentations, reports, and marketing materials that translate technical data into customer-friendly insights.
Collaborating with engineering and business teams to identify product opportunities and value propositions.
Performing tasks as directed to support ABB's operations and enhance personal education/employment opportunities.

Requirements

Currently pursuing a Bachelor's degree in Communications, Marketing, Technology Management or Engineering.
Enjoy working with people and technology.
Established skills or relevant coursework in communication, marketing, and engineering or technology management.
Strong analytical skills with the ability to interpret technical data and connect it to market opportunities.
Knowledge or interest in Artificial Intelligence, Podcasting, and Sustainability.
Excellent written and verbal communication skills, with the ability to translate complex engineering concepts into accessible content.
Storytelling ability to engage audiences by framing technical content compellingly.
Tech savvy: comfortable using recording tools, editing software, or willing to learn basics.
Detail-oriented with strong organizational and time management skills.
Proficiency with Microsoft Office (Excel, PowerPoint, Word); exposure to market research tools or audio editing software is a bonus.

Nice to Have

Exposure to market research tools or audio editing software.

Qualifications

Bachelor's degree in communications, marketing, technology management, or engineering (pursuing).

Working at ABB

We look forward to receiving your application. We value people from different backgrounds and are committed to Equal Employment Opportunity and Affirmative Action for protected Veterans and Individuals with Disabilities. ABB promotes an inclusive environment that respects diversity and provides accommodations for applicants with disabilities.

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