Marketing Advisor

About the Role

Key Responsibilities

• Deliver world-class client service by consulting with customers daily to identify their marketing needs, develop strategic marketing plans, and assist in executing those plans efficiently.
• Provide guidance and outstanding client service to real estate agents, supporting their work from start to finish.
• Learn and advocate for the Compass platform, promoting the value and application of its products, tools, and programs to customers.
• Create strategic marketing plans aligned with the Compass platform to maximize budget effectiveness across tactics such as branding, print advertising, digital, social media, direct mail, video, and paid media.
• Organize and assemble creative work like print ads and brochures using InDesign, ensuring timely delivery.
• Liaise between the company's design team and agents to coordinate project delivery, including photography, copywriting, and content development, maintaining brand cohesion.
• Provide personalized experiences for customers, including recognition notes and targeted marketing strategies.
• Analyze and optimize marketing plans to inform future strategies and exceed agent expectations.
• Work with advertising and media vendors to secure agent advertising spend, budget allocations, and local branding opportunities.
• Stay informed about national and local real estate market trends and industry forecasts.
• Cultivate relationships with customers to foster a sense of community and culture.
• Inspire and empower colleagues by embodying a positive and constructive approach to creating and implementing change.

Requirements

• 2-5 years of marketing experience.
• Skilled communicator with strong interpersonal skills, able to build and manage relationships with empathy and handle objections.
• Deep understanding of marketing strategy and planning, with the ability to identify effective tactics across multiple channels.
• Excellent project management skills with a proven ability to meet deadlines.
• Ability to work independently with ownership over accounts and collaboratively within a team.
• Meticulous attention to detail and highly organized.
• Comfortable working in a fast-paced environment with evolving responsibilities and multiple roles.
• Passionate about marketing and technology, with the ability to articulate its benefits.
• Proficiency in Adobe Creative Suite, specifically InDesign.
• Prior real estate industry experience is preferred.

Nice to Have

• Prior real estate industry experience.

Qualifications

• Educational background is not explicitly specified, but 2-5 years of marketing experience is required.

Benefits & Perks

• Participation in incentive programs which may include cash, equity, or commissions.
• Paid vacation, holidays, sick time, parental leave, and recharge leave.
• Medical, tele-health, dental, and vision benefits.
• 401(k) plan and flexible spending accounts (FSAs).
• Commuter program, life and disability insurance.
• Support programs such as Maven (for new parents), Carrot (fertility benefits), UrbanSitter (caregiver referral network), Employee Assistance Program, and pet insurance.