Marketing Analysis Specialist

Mindlance

Dublin, OH

Contract

Mid Level

21 days ago

Job Description

About the Role

As an Ecommerce Consultant, you will play a critical role in gathering and analyzing data across client platforms. This role will assist in our web tracking efforts, which will enable website personalization strategies that improve the customer experience, enhance customer loyalty, and increase Cardinal Health's share of wallet.

Key Responsibilities

Translate complex business and personalization requirements and analytic needs into tagging requirements.
Ensure proper testing and monitoring in place to validate tagging requirements.
Consult with internal team and business leaders to define digital analytics reporting scope/requirements.
Successfully manage numerous open, active requests simultaneously.
Develop standard and ad-hoc reporting on performance of our digital marketing, web and mobile properties.
Work with managers and team members to resolve data and reporting issues.

Requirements

Required experience with Adobe Analytics implementation and reporting.
Knowledge writing tagging documentation for eCommerce websites.
Knowledge with E-commerce testing and optimization strategies and tools.
Must have strong analytical skills, including the ability to synthesize site to understand trends and Client opportunities.
Collaborative and able to work closely and effectively with a variety of functions and businesses.

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