Marketing Analytics Manager

Elevance Health

Tampa, FL

Full Time

Senior

14 days ago

Job Description

About the Role

The Marketing Analytics Manager will be responsible for establishing key performance indicators and overall business requirements, as well as ensuring consistency in data visualization for analytics reporting. This role supports digital product analysis, data validation, and communication within the digital team, contributing to the company's goal of improving consumer usage and providing insightful analytics to drive business decisions.

Key Responsibilities

Analyze data from consumer usage on digital products and provide in-depth analysis of data factors, making recommendations to enhance consumer usage.
Validate pre and post production analysis tags.
Support Digital team communication.
Establish key performance indicators and overall business requirements.
Create and maintain consistent data visualization in analytics reporting.

Requirements

Requires a BA/BS in Business or related field and a minimum of 5 years of combined experience in data analytics or related field.
Experience with data analytics and reporting.
Ability to analyze digital product data and make actionable recommendations.

Nice to Have

Adobe Analytics experience and/or certification.
Salesforce reporting experience.
Tableau experience.

Qualifications

Educational background in Business or related field.
Minimum of 5 years of experience in data analytics or related field.

Benefits & Perks

Market-competitive total rewards including merit increases, paid holidays, Paid Time Off, and incentive bonus programs.
Medical, dental, and vision benefits.
Short and long-term disability benefits.
401(k) with match.
Stock purchase plan.
Life insurance.
Wellness programs and financial education resources.

Working at Elevance Health

Elevance Health is dedicated to improving lives and communities, making healthcare simpler, and fostering a culture designed to advance strategy while supporting personal and professional growth. The company values its associates, emphasizes shared success, and promotes a hybrid work environment with a focus on health and safety, including vaccination requirements for certain roles.

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