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Marketing Campaign Manager

Badger Meter

Milwaukee, WI
Full Time
Senior
79k-96k
13 days ago

Job Description

About the Role

The Marketing Campaign Manager at Badger Meter is responsible for building customer interest and awareness for global business-to-business products and services by strategizing, building, deploying, and tracking marketing campaigns and commercial programs. This role involves collaborating across the global marketing department to develop campaign plans, ensuring successful implementation of marketing tactics, and reporting results. The company values diversity, equity, and inclusion, fostering a supportive and innovative workplace dedicated to making a meaningful impact on water conservation and operational efficiency.

Key Responsibilities

  • Partner with Global Marketing, Product Marketing, and Sales to consult on, strategize, develop, and deploy innovative national and international marketing campaigns and commercial programs to achieve objectives.
  • Fulfill marketing communications components of product releases and launches, including delivering plans and managing promotions, public relations, sales collateral, and other marketing tactics through completion.
  • Write and manage national and international trade show communications strategies.
  • Project manage national and international trade shows, working closely with subject matter experts, Content Manager, Digital Marketing, Brand Strategy, and Trade Show Production teams.
  • Prepare contracts (POs) and invoicing in support of programs.
  • Work with internal and external resources to deliver results and achieve project goals.
  • Support the Manager, Global Marketing Communications in media analysis, strategic marketing plans, campaign briefing, and trade show analysis.
  • Prioritize campaigns and commercial programs in a fast-paced environment with multiple requests.

Requirements

  • Bachelor's degree in marketing, business, or communications-related field.
  • 5+ years of experience in a related field, including leading and owning marketing campaigns or commercial marketing programs for a B2B environment.
  • Experience working in a global environment preferred.
  • Familiarity with business-to-business vertical marketing and marketing communications initiatives and strategy.
  • Ability to strategize and build marketing campaigns and commercial programs from the ground up, while measuring effectiveness throughout the process.
  • Working experience with project management, email, content management, and social media management tools.
  • Strong collaboration and communication skills, with the ability to work across teams and convey ideas clearly.
  • Proactive in initiating action and achieving results.

Nice to Have

  • Previous experience working in a global environment.

Qualifications

  • Bachelor's degree in marketing, business, or communications-related field.
  • 5+ years of relevant experience in marketing or related roles.

Benefits & Perks

  • Competitive pay and annual bonus.
  • Comprehensive health, vision, and dental coverage.
  • 15 days paid time off plus 11 paid holidays.
  • Retirement savings plan with company contributions and match.
  • Employer-paid benefits including Employee Assistance Program, Life Insurance, Short Term Disability.
  • Tuition reimbursement up to $5,250.
  • Voluntary benefits such as additional life insurance, long-term disability, accident, and critical illness coverage.
  • Health Savings Account (HSA) and Flexible Spending Account (FSA) options.

Working at Badger Meter

Badger Meter emphasizes diversity, equity, and inclusion as the foundation of its success. The company fosters a supportive and innovative environment that encourages differences, celebrates voices, and promotes career growth and development. It is committed to making a positive impact on the world's water resources and values contributions that align with its mission and core values.

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Job Details

Posted AtAug 4, 2025
Job CategoryMarketing
Salary79k-96k
Job TypeFull Time
Work ModeOnsite
ExperienceSenior

Job Skills

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About Badger Meter

Website

badgermeter.com

Location

Milwaukee, WI

Industry

Instruments and Related Products Manufacturing for Measuring, Displaying, and Controlling Industrial Process Variables

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