Marketing Consultant

About the Role

Key Responsibilities

• Support the Measurement & Insights team in designing and executing measurement strategies to demonstrate the value of T-Ads media solutions.
• Manage sales and third-party vendor relationships and initiatives.

Requirements

• 4+ years of advertising technology and digital marketing measurement experience.
• 2+ years of partnership, strategic development, and/or partner management experience.
• 2+ years of experience in a customer-facing role.
• Knowledge of digital media measurement methodologies such as attribution (MTA, MMM, test/control), A/B testing, demographic modeling, deterministic vs. probabilistic data layering.
• Experience in digital marketing and digital marketing measurement for at least 4 years.
• Experience with A/B testing for at least 4 years.

Nice to Have

• Third-party management experience (3 years).
• Contract management experience (4 years).

Qualifications

• Experience in digital marketing (4 years).
• Experience with A/B testing (4 years).
• Experience in contract management (3-4 years).