Marketing Director

Creative Circle

Full Time

Director

3 days ago

Job Description

About the Role

Our Marketing Agency client, specializing in printed marketing materials, is seeking a Marketing Director with in depth Pardot (Salesforce Marketing Cloud Account Engagement) experience to lead and scale their marketing department. This role requires a results-driven leader with strong experience in new market segment development, email marketing strategy, expert level user knowledge of Salesforce and Pardot, and a deep understanding of the print and packaging landscape. This position is onsite in Oregon, with a preference for candidates already in or planning to move to Bend, Tualatin, or surrounding areas.

Key Responsibilities

Manage and mentor a growing Graphic Design & Marketing team (5-8 people).
Develop and execute comprehensive marketing strategies to support brand growth, demand generation, and market expansion.
Build and manage the annual marketing budget; allocate resources across campaigns, events, and channels for maximum ROI.
Oversee and optimize email marketing automation workflows via Salesforce and Pardot.
Lead the development of integrated marketing campaigns including email, digital, print, and direct mail.
Plan and execute tradeshows, industry events, and customer engagements that generate leads and increase brand awareness.
Spearhead the marketing launch of new products and services from the ground up, especially in emerging verticals.
Develop new market segments and products.
Own brand consistency across all marketing materials, messaging, and platforms.
Partner with Sales, Operations, and Product to align marketing initiatives with business objectives.

Requirements

Expert level knowledge of Salesforce, specifically Pardot.
Expert in developing and deploying email marketing campaigns.
Experience in healthcare, specifically hospital systems, is preferred.
8+ years of progressive marketing experience with 3+ years in a leadership role.
Proven experience managing teams of 5+ people.
Strong understanding of the print marketing and packaging industry.

Nice to Have

Experience in healthcare, specifically hospital systems.

Qualifications

8+ years of progressive marketing experience.
3+ years in a leadership role.

Benefits & Perks

Onsite work environment.

Working at Creative Circle

The role involves working closely with a collaborative team environment, with access to client or customer systems and proprietary information. The company values results-driven leadership and strategic marketing development.

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