Marketing Director Outreach Community Marketing, EventPlanning, Social Media Management

Momentum Chiropractic

Tampa, FL

Part Time

Director

42k-52k

9 days ago

Job Description

About the Role

We are a growing healthcare company proud of the products and services we offer. We're seeking an energetic, outgoing Marketing Director to help educate. Our goal is to increase new patient acquisition and expand the number of individuals we serve at our practice. This role primarily is for outreach marketing (assisting to networking events, community events, BNI's in representation of the office), social media management and event planning—both inside and outside—to build our brand. The ideal candidate will have deep marketing experience and be comfortable collaborating with internal teams and representing our company at public events. You will receive training to perform spinal exams with our state-of-the-art technology and learn how to educate on these at events.

Key Responsibilities

Develop & execute marketing strategy: Plan and implement marketing communications and branding activities that increase brand awareness.
Lead strategy for social media, and public events, aligning campaigns to business objectives.
Campaign & event calendar management: Create rolling annual calendars of campaigns and events.
Coordinate marketing schedules with the team and ensure events stay on budget and on time.
Lead social media efforts: Oversee social media channels, coordinate content schedules, monitor engagement and respond to comments.
Adjust campaigns based on performance metrics.
Plan and execute events: Organize and attend internal and external events—trade shows, community events, webinars and more—ensuring each event supports brand objectives.
Manage venue selection, vendor relationships.
Analyze results: Keep a track of which events were successful, so we participate the following year.
Work closely with team, participate in chamber events, create new office events, schedule health talks for the doctors.
Identify new business opportunities, partnerships and sponsorships to increase brand visibility and revenue.
Stay current on industry trends, social media platform updates and event marketing best practices and incorporate innovative ideas into campaigns.

Requirements

Successful track record in marketing roles, including social media content and event management.
Excellent leadership, communication and interpersonal skills; ability to manage teams and collaborate.
Proficient with social media platforms.
Energetic and outgoing personality; comfortable addressing groups and representing the company at events.
Bilingual is a plus, but not required.