Marketing Internship - Fall 2025

About the Role

Key Responsibilities

• Help drive initiatives to achieve audience growth goals through audience acquisition and lead generation.
• Manage sweepstakes rollouts by working with the team to identify partnership opportunities, define plans and prizing details, develop briefs, coordinate timelines and rollout plans.
• Track KPIs and handle prize fulfillment.
• Assist in the coordination of partnership activation plans when applicable.
• Coordinate and/or assist in the development of various marketing-related projects including creating project timelines, planning project needs, communicating with key stakeholders, updating the brand calendar, and providing project status updates.
• Conduct regular audits/reviews of marketing elements such as websites, social media, in-venue, and third-party sites to maintain brand messaging quality and consistency.
• Ensure fulfillment of exposure elements of sponsorship agreements and coordinate/executing sponsor-related requests.
• Support additional projects like consumer insights research, onsite activation for events, promotional graphics prep, UTM creation, campaign overview decks, general team support, and other duties as assigned.

Requirements

• Enrolled in an undergraduate program studying Music Business, Business, Communications, Marketing or related fields.
• Previous experience in promotions, events planning, publicity, band management, or public relations is a plus.
• Strong working knowledge of Microsoft Word, PowerPoint, and Excel.
• Passion for entertainment, hospitality, marketing, business, with an interest in sales.
• Great written, interpersonal, and verbal communication skills.
• Ability to work nights and weekends, including Tuesdays, Fridays, and Saturdays.
• Ability to work independently and as part of a team.
• Highly motivated with strong initiative and a positive attitude.
• Ability to think on your feet with a smile.

Nice to Have

• Social media marketing experience.
• Experience with Adobe/Photoshop.
• Basic understanding of HTML.
• Good knowledge of country music.