Marketing Manager, Christian Publishing Group (Open to Remote)

About the Role

Key Responsibilities

• Creates and leads innovative title-marketing campaigns and launch plans based on market data and consumer trends by partnering with internal teams, using in-house tools, and individual research
• Collaborates closely with authors and their teams to implement marketing strategies by developing timelines, digital content, and integration across author’s social media/related platforms
• Devises influencer marketing campaigns, custom audiences, and company cross-promotions to activate word of mouth and reader engagement that results in book sales
• Sets and meets ambitious sales goals, drives discovery and engagement, and closely works with other departments including Publishing, Editorial, Publicity, Sales, Consumer Engagement, Creative Operations
• Manages title-marketing strategies, advertising and social media campaigns, analytics, and budgets
• Presents during key publishing group meetings, including acquisition meetings for potential authors
• Attends publishing meetings and gives pertinent feedback on potential projects and book proposals

Requirements

• Minimum 4 years prior related experience in Christian marketing, with experience working on creative and strategic campaigns; book publishing experience strongly preferred
• Genuine interest in marketing Christian books
• Excellent communication skills; speak effectively with top authors, literary agents, and key stakeholders
• Collaborative, detail-oriented, organized, self-motivated problem solver, and a team player
• Experience using social media platforms including Facebook, Twitter, Instagram, etc.
• Excellent organizational skills; multi-task, prioritize and manage a busy inbox with timely follow-up
• Ability to set and meet goals under an established budget
• Proficiency with Microsoft Office Suite required and an ability to learn new applications
• Proficiency of Adobe Creative Suite programs and online marketing tools like Canva

Nice to Have

• Experience working on creative and strategic campaigns
• Book publishing experience

Qualifications

• Educational background is not explicitly specified, but relevant experience is required

Benefits & Perks

• Full-time employees are eligible for our comprehensive benefits program
• Medical/Prescription drug insurance
• Dental, Vision
• Health Care/Dependent Care Flexible Spending Account
• Health Savings Account
• Pre-Tax and Roth 401(k)
• Short and Long-Term Disability Insurance
• Life/AD&D Insurance
• Commuter Benefits
• Student Loan Repayment Program
• Educational Assistance
• Generous paid time off