Marketing Manager, NA

About the Role

Key Responsibilities

• Work with the North American revenue team and global marketing functions to deliver a high-quality pipeline for new business opportunities and develop the existing customer base for marketing and upsell purposes.
• Build the Quinyx Brand in the local market.
• Be the bridge between Regional and Global Marketing functions and collaborate with regional peers to maximize marketing efforts.
• Create, execute, and report on industry-leading marketing campaigns and activities targeting top prospects and customers.
• Work closely with sales to build awareness and pipeline within target accounts.
• Create and execute lead generation campaigns leveraging ABM tactics and other enterprise-focused marketing activities across channels.
• Leverage marketing tools to support demand generation strategies aligned with North American marketing and sales plans.
• Monitor and analyze the pipeline, ensuring follow-up on leads through marketing and sales collaboration and automated cadences.
• Work with the global team to ensure content is suitable for the North American market, localizing where needed, and create blogs, articles, social posts, and web pages.
• Organize and manage webinars and physical events such as exhibitions, fairs, and breakfasts.
• Create engaging ads and social posts, maintain and update the website, and animate local social channels to increase audience engagement and followers.
• Create, manage, and analyze reports for marketing KPIs and OKRs.
• Manage marketing budgets to ensure campaigns are delivered on time and within budget, including timely invoice payments.
• Use sales and marketing systems to create emails, newsletters, content offerings, webinars, etc.
• Collaborate closely with the local North America Sales Team, Global Digital and Brand Communication teams, and other regional marketing teams to support marketing efforts.

Requirements

• A passion for marketing, with energy and a willingness to be fearless, bold, and brave while focusing on business objectives and impact.
• 1-3 years of experience in delivering high-quality pipeline using various marketing tactics and nurturing methods.
• A collaborative approach, working closely with the local revenue team and global marketing functions.
• Being a team player and ensuring effective sales and marketing relationships.
• A can-do attitude with readiness to jump straight in.

Nice to Have

• Experience with account-based marketing (ABM) tactics.
• Experience in organizing webinars and physical events.
• Experience managing marketing budgets and using marketing systems.

Qualifications

• Experience in marketing, ideally 1-3 years in demand generation and pipeline development.

Benefits & Perks

• Flexible work hours promoting a healthy lifestyle.
• Enhanced vacation allowance.
• Gym membership contribution.
• Participation in the yearly ugly Xmas sweater competition.