Marketing Operations

Aquent

Boston, MA

Contract

Senior

87k-97k

4 days ago

Job Description

About the Role

We are looking for a Marketing Operations Specialist for an 8-month hybrid engagement in Boston for our Global retail client. You will be instrumental in driving product and brand demand, optimizing marketing processes, and maximizing the impact of campaigns. As a Marketing Operations Specialist, you will be a vital link between marketing strategy and execution. You’ll create and refine systems, processes, and tools that enhance productivity, profitability, and service. You will lead marketing operations projects, manage budgets and timelines, and leverage metrics to demonstrate return on investment. Your expertise will ensure efficient content delivery and sharing across the organization, empowering teams to reach consumers effectively.

Key Responsibilities

Develop and implement marketing operations strategies to optimize processes, improve efficiency, and drive results.
Lead marketing operations projects, managing budgets, timelines, and resources effectively.
Create and maintain systems, processes, and tools that enhance productivity, profitability, accountability, and service.
Define and track key metrics to assess the effectiveness of marketing campaigns and initiatives.
Drive the efficient delivery and sharing of content across marketing teams, ensuring consistent messaging and brand alignment.
Collaborate with external agencies and vendors to execute marketing plans and achieve project objectives.
Identify opportunities for process improvement and implement changes to enhance efficiency and effectiveness.
Manage category assets and ensure their proper utilization across marketing channels.

Requirements

Bachelor’s degree and a minimum of 5 years of directly relevant marketing operations experience.
3-5 years of experience in a marketing role, preferably with a focus on retail brand/account marketing.
Experience developing retail consumer journeys and programming at retail.
Understanding of retail, visual merchandising, marketplace, consumer experience, and multi-channel marketing.
Understanding of digital platforms, including Apps, Email, SEO, Performance Marketing, and Social Media.
Ability to lead and manage multiple projects while remaining detail-oriented and able to deliver against functional deadlines.
Experience with managing budgets, authoring marketing briefs, and working with external agencies.
Excellent written, verbal, presentation, and communication skills.

Qualifications

Minimum of 5 years of relevant marketing operations experience.
Experience in retail brand/account marketing.

Benefits & Perks

Access to amazing benefits like subsidized health, vision, and dental plans.
Paid sick leave.
Retirement plans with a match.

Working at Aquent

Aquent is an equal-opportunity employer committed to creating an inclusive environment where different backgrounds, experiences, and perspectives are valued. The company encourages contribution, growth, and career development for all employees.

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