Marketing, Senior Consultant

About the Role

Key Responsibilities

• Lead and manage multiple strategic projects, overseeing client requests and needs while efficiently coordinating teams to ensure the achievement of established KPIs.
• Coordinate and manage large-scale international projects, overseeing multi-country operations across the USA, Dominican Republic, Panama, Guatemala, Honduras, and Peru, ensuring strategic alignment and operational efficiency in diverse markets.
• Develop and present continuous improvement proposals, based on data analysis, benchmarking, and competitive insights, offering innovative and differentiated solutions that add strategic value to clients.
• Conceptualize and execute high-impact digital communication projects, developing innovative and creative corporate-level strategies that strengthen brand identity and positioning.
• Design and implement corporate digital strategies, catering to both in-house clients and prospects, while collaborating cross-functionally with different areas and company operations to ensure strategic alignment.
• Lead the design, planning, and execution of high-performance campaigns, leveraging in-depth data analysis and optimizing predefined KPIs.
• Design and coordinate high-impact corporate content strategies, tailored to specific client objectives, including social leadership, membership campaigns, and influence campaigns backed by data science.
• Develop and implement advanced social intelligence tools and methodologies, optimizing decision-making and generating strategic insights.
• Manage, advise, and provide strategic consulting to clients, ensuring effective solutions aligned with their business and communication goals.
• Drive the development of new business opportunities, contributing to the planning and presentation of strategic proposals to support the company's growth and expansion.
• Act as a trusted advisor to clients and stakeholders, providing expert guidance on corporate communication, reputation management, and strategic brand positioning.
• Lead crisis communication and reputation management initiatives, developing proactive strategies to mitigate risks and enhance corporate resilience.
• Stay ahead of industry trends and emerging technologies, continuously identifying new opportunities for innovation and differentiation in communication and marketing strategies.

Requirements

• Bachelor's degree in Marketing, Communications, Public Relations, or a related field.
• 3-5 years of experience in corporate affairs, the public sector, consulting firms/communication agencies, or related fields.
• Capability to perform effectively in high-pressure situations while adhering to established deadlines.
• Adaptability and problem-solving skills to quickly respond to market changes and solve problems creatively and efficiently.
• Strategic vision to develop long-term strategies that drive growth and success.
• Analytical skills to interpret data, identify trends, and draw meaningful conclusions.
• Excellent communication skills, with the ability to adapt tone for different audiences and channels.

Nice to Have

• MBA in International Marketing or International Business preferred.

Qualifications

• Bachelor's degree in Marketing, Communications, Public Relations, or a related field.
• 3-5 years of relevant experience.

Benefits & Perks

• Health, dental, vision, and life insurance.
• Paid Parental Leave.
• 401(k) match potential and flex accounts.
• Flexible work schedules and Summer Hours.