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MEDIA EXECUTIVE - KOLN

Gray TV

Lincoln, NE
Full Time
Mid Level
6 days ago

Job Description

About the Role

Gray Media, or Gray, is a multimedia company headquartered in Atlanta, Georgia, formally known as Gray Television, Inc. The company is the nation's largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of US television households. The portfolio includes 77 markets with the top-rated television station and 100 markets with the first and/or second-highest-rated television station, as well as the largest Telemundo Affiliate group with 43 markets totaling nearly 1.5 million Hispanic TV Households. The company also owns Gray Digital Media, a full-service digital agency offering digital marketing strategies with advanced digital products and services. Gray's media properties include video production companies Raycom Sports, Tupelo Media Group, PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios. Gray Media helps brands connect with audiences through innovative digital and television advertising solutions, providing services from creative content development to targeted digital campaigns to meet clients' marketing goals.

Key Responsibilities

  • Serve as the primary point of contact for assigned clients, build strong relationships and understand their marketing goals, strategies, and advertising needs.
  • Research and identify new revenue opportunities within existing accounts and warm and cold sales leads.
  • Proactively pitch advertising products, packages, and platforms to drive revenue growth.
  • Manage an active pipeline of potential revenue to meet new business and budget goals.
  • Develop compelling and creative sales presentations based on client needs analysis.
  • Effectively and persuasively communicate marketing solutions to existing and prospective advertisers.
  • Collaborate with clients and internal teams to ensure timely delivery of campaign components and accurate reporting and invoicing.
  • Monitor, analyze, and report on campaign performance metrics.
  • Provide actionable insights and recommendations to optimize campaign outcomes.
  • Stay updated on industry trends, digital media innovations, and the competitive landscape.
  • Bring new ideas and best practices to client strategies to build productive and long-lasting relationships.

Requirements

  • Experience in B2C or B2B outside consultative sales.
  • Proven track record of successful account management and revenue growth.
  • Excellent verbal and written communication skills.
  • Effective prospecting and revenue pipeline building skills.
  • Ability to think critically and creatively to design solutions for marketing needs and business challenges.
  • Strong organization skills to manage multiple clients and projects simultaneously.
  • Confidence in selling to and building relationships with business executives, including Owners, CEOs, CMOs, and Marketing VPs and Managers.

Nice to Have

  • Experience with digital media and advertising solutions.
  • Knowledge of the media and advertising industry.

Qualifications

  • Not explicitly specified in the description.

Benefits & Perks

  • Not explicitly specified in the description.

Working at Gray TV

Gray Media provides equal employment opportunities to all employees and applicants without regard to race, color, religion, sex, national origin, age, disability, or genetics. The company complies with applicable laws and prohibits workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Gray Media emphasizes a nondiscriminatory and respectful work environment.

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Job Details

Posted AtSep 15, 2025
Job CategoryAccount Management
SalaryCompetitive salary
Job TypeFull Time
ExperienceMid Level

Job Skills

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About Gray TV

Website

gray.tv

Company Size

5001-10000 employees

Location

Lincoln, NE

Industry

Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers

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