Paid Social Media Specialist

About the Role

Key Responsibilities

• Develop and implement comprehensive social media marketing strategies to increase brand visibility and engagement.
• Create compelling content tailored for various platforms, including Facebook, Instagram, Twitter, and LinkedIn.
• Conduct social listening to monitor brand mentions and industry trends, responding promptly to audience inquiries.
• Manage Facebook Advertising campaigns to optimize reach and engagement.
• Conduct keyword research to enhance SEO efforts in social media posts.
• Engage in public relations activities by building relationships with influencers and other brands.
• Proofread all content for accuracy and adherence to branding guidelines.
• Stay updated on digital marketing trends, e-commerce developments, and video editing techniques.
• Greet customers who come into the store.
• Answer phone calls, text messages, emails, and social media messages.

Requirements

• Show up for work on time and be friendly with customers.
• Experience with social media advertising and content creation.
• Ability to handle customer interactions via phone, text, and social media.
• Attention to detail and ability to follow branding guidelines.
• Basic knowledge of digital marketing trends and video editing techniques.

Qualifications

• Retail sales experience (1-2 years).