Paid Social Specialist

About the Role

Key Responsibilities

• Implement and manage T-Mobile's paid social campaigns on platforms including Meta, Snapchat, Pinterest, LinkedIn, TikTok, X, and Reddit.
• Work closely with fellow activation team members on planning, campaign activation, QA, optimization, and reporting processes.
• Refine and iterate on established best practices for campaign management, optimization, reporting, cross-functional collaboration, vendor/partner management, audience strategies, and test and learn agendas.
• Present campaign findings and recommendations to key stakeholders.

Requirements

• 2+ years of digital marketing experience in paid social buying at an agency, end brand, or technology platform.
• Experience with the full lifecycle of digital media campaigns including planning, setup, QA, ongoing optimization, and reporting.
• Familiarity with paid social landscape, including inventory and attribution practices.
• Strong test and learn mentality with the ability to analyze data and identify trends for strategic recommendations.
• Experience managing multiple campaigns across various products, goals, and target audiences.
• Domain expertise in Meta, Pinterest, LinkedIn, X, Snapchat, Reddit, or TikTok.
• Proficiency in Microsoft Excel, including pivot tables, VLOOKUP, and SUMIF formulas.

Nice to Have

• Exceptional ability to learn, adapt, discover, and test new ideas.

Qualifications

• Four-year college degree preferred.

Benefits & Perks

• Competitive base salary and compensation package.
• Annual stock grant, employee stock purchase plan, 401(k), and access to free, year-round money coaches.
• Medical, dental, and vision insurance.
• Flexible spending account, paid time off, paid holidays, parental and family leave.
• Family building benefits, back-up care, childcare subsidy, tuition assistance, college coaching.
• Disability, AD&D, life insurance, voluntary accident, disability, and long-term care insurance.
• Mobile service & home internet discounts, pet insurance, and access to commuter and transit programs.