Paid Social Specialist

About the Role

Key Responsibilities

• Implement and manage T-Mobile's paid social campaigns on platforms including, but not limited to, Meta, Snapchat, Pinterest, LinkedIn, TikTok, X, and Reddit
• Work closely with fellow activation team members on defined planning, campaign activation, QA, optimization, and reporting processes
• Refine and iterate on the established best practices for campaign management, optimization, reporting, cross-functional collaboration, vendor/partner management, audience strategies, and test and learn agendas
• Present campaign findings and recommendations to key stakeholders

Requirements

• 2+ years of digital marketing experience in paid social buying whether at an agency, end brand, or technology platform
• Experience with the full lifecycle of digital media campaigns including planning, campaign setup, QA, ongoing optimization, and reporting
• Familiarity with paid social landscape, including inventory and attribution practices
• Strong test and learn mentality, with the ability to analyze data and identify trends to make strategic recommendations
• Experience in managing multiple campaigns across a range of products, goals, and target audiences
• Domain expertise in Meta, Pinterest, LinkedIn, X, Snapchat, Reddit, or TikTok
• Comfortability with multi-tasking and delivering results under tight deadlines in a non-traditional work environment

Nice to Have

• Exceptional ability to learn, adapt, discover, and test new ideas
• Proficient in Microsoft Excel, including pivot tables, VLOOKUP, and SUMIF formulas
• Four-year college degree preferred

Qualifications

• Four-year college degree (preferred)

Benefits & Perks

• Medical, dental and vision insurance
• Flexible spending account
• 401(k) plan and employee stock grants
• Employee stock purchase plan
• Paid time off and up to 12 paid holidays
• Paid parental and family leave
• Family building benefits, back-up care, childcare subsidy, tuition assistance, college coaching
• Short- and long-term disability, voluntary AD&D, accident, life, and disability insurance
• Voluntary long-term care insurance
• Mobile service & home internet discounts, pet insurance, commuter and transit programs