Partner Marketing Lead, Apple Ads

About the Role

Key Responsibilities

• Evaluating and launching new marketing partnerships
• Building and maintaining productive relationships, while ensuring partners execute on strategies
• Leading annual and quarterly marketing planning with senior partner contacts
• Developing and managing co-marketing programs
• Guiding content strategy and asset development to support partners
• Leading all aspects of the execution of partner-led marketing campaigns
• Providing constructive and actionable feedback and collaborating across extended marketing, business, and legal teams inside and outside of Apple
• Tracking key metrics and providing insights to optimize partner activities
• Coaching and motivating direct reports
• Moving with ease between responsibilities such as presentations, project briefs, content toolkits and training, content creation, joint marketing activities, and contract input

Requirements

• 12+ years experience managing partner marketing relationships
• Proven success effectively managing other B2B marketers to deliver high-quality output
• Direct experience building global partner marketing strategies and activation plans, developing marketing content for partners, and ensuring alignment and consistent positioning in partner campaigns
• Competency with partner marketing agreements, managing incentive and co-marketing programs, establishing performance metrics, and analyzing results
• Strong written and verbal communication skills, with the ability to adapt for different audiences, facilitate discussion, and persuasively convey key messages
• Strong partnership mindset, attention to detail, project and time management, and communication and interpersonal skills
• Experience working for or with channel partners in the adtech or performance media space is beneficial
• Some travel will be required

Nice to Have

• Self-starter who excels at connecting the dots between strategy and execution
• Ability to balance creative and analytical thinking
• Experience leading through influence
• Strong grasp of the adtech landscape and standard business metrics
• Familiarity with various marketing channels, strategies, and tactics
• Experience working in a geographically distributed team
• Ability to manage multiple projects, priorities, and overlapping deadlines effectively
• Unquestionable personal code of ethics and integrity

Qualifications

• Formal educational background is not explicitly specified, but extensive experience in partner marketing is required

Benefits & Perks

• Base pay between $191,400 and $288,000, depending on skills, qualifications, experience, and location
• Opportunity to participate in Apple's discretionary employee stock programs
• Discretionary restricted stock unit awards and stock purchase discounts
• Comprehensive medical and dental coverage
• Retirement benefits
• Range of discounted products and free services
• Reimbursement for educational expenses related to career advancement
• Potential eligibility for discretionary bonuses or commissions
• Relocation assistance