Product Marketing Director

About the Role

Key Responsibilities

• Provides leadership and direction through managers to ensure that overall marketing function is effectively meeting the organization's strategic goals for a segment/functional area.
• Directs the development of market requirements within a segment/functional area of specific products or product lines including product strategy definition, requirement analysis, technology product roadmaps and pricing.
• Direct and control the activities of a segment/functional area and lead effective marketing and cross-functional teams.
• Directs the development of segment/functional business plans, assesses market penetration and product positioning to drive competitive advantage, revenue and market share.
• Recommends to GM how to most effectively deploy resources to achieve business goals for a segment/functional area.
• Directs the competitive analysis of specific products or product lines, monitors market research, competitive activity, and identifies/evaluates customer needs.
• Assesses competitive advantages and recommends techniques and product enhancements to increase market penetration.
• Demonstrates expert understanding of pricing strategies to build and protect a leadership position in market share while enhancing profit margins and developing marketing tools for successful product introductions.
• Drives effective interface with engineering, manufacturing and sales to develop new products and enhance existing products as well as communicate critical market needs and time requirements.

Requirements

• Demonstrates broad and comprehensive understanding of different systems, theories and practices.
• Applies broad industry and commercial awareness to drive financial and operational performance across business unit, department or sub-functions.
• Leads through subordinate managers of managers; executes segment/functional business plans and contributes to the development of segment/functional strategy.
• Directs the resolution of highly complex or unusual business problems applying advanced analytical thought and judgment.
• Impacts results of a department, business unit or sub-function or facilitates the work done by other segments/functions by providing support to impact the business.
• Negotiates and influences the opinions of others at the senior executive level and in external organizations; exercises sensitivity to the audience.
• Understanding of Applied Materials global Standards of Business Conduct and compliance with these standards at all times.

Nice to Have

• Need a strong / experienced technical content creator - scripts, presentations, animations, launches.

Qualifications

• Experience in leading marketing functions within a technical or engineering environment.
• Proven ability to develop and execute market strategies and product roadmaps.
• Strong leadership skills managing managers and cross-functional teams.

Benefits & Perks

• Competitive salary range of $189,000.00 - $260,000.00.
• Comprehensive benefits package including participation in bonus and stock award programs.
• Supportive work culture encouraging learning, development, and career growth.
• Well-being and wellness programs prioritizing happiness, health, and resiliency.
• Relocation assistance and travel opportunities (up to 10%).