Product Marketing Manager

About the Role

Key Responsibilities

• Develop and execute comprehensive go-to-market strategies for your product area, from strategic positioning and messaging to launch execution and sales enablement.
• Partner with Product and R D to manage and communicate the external-facing product roadmap, ensuring internal teams and customers are aligned on our future direction.
• Create and repurpose a wide range of high-impact materials—including web copy, datasheets, product demo videos, case studies, and competitive guides—to support the entire customer journey.
• Create effective sales enablement materials to empower our Sales and Customer Success teams with the knowledge and materials they need to win.
• Translate deep customer insights and market data into a compelling narrative and clear value propositions that resonate in the market.
• Track, analyze, and report on the impact of product marketing initiatives, using data to inform our strategy and demonstrate business impact to stakeholders.

Requirements

• Minimum 4-6 years of relevant experience in product marketing, brand strategy, or agency/consulting roles.
• Experience working in B2B SaaS; experience working on AI products and/or MarTech products preferred.
• Track record of executing successful go-to-market strategies end-to-end.
• Ability to turn complex concepts into clear, compelling messaging and effective collateral.
• Project management and collaboration skills in a high-paced, cross-functional environment.
• Excellent hands-on skills, including compelling copywriting, building impactful presentations (e.g., Google Slides, PowerPoint), and familiarity with project management tools (e.g., Asana, Jira).
• Basic familiarity with design (e.g., Figma, Canva), product analytics (Heap, Pendo), and data analysis tools (e.g., Looker, Excel) is a plus.
• Team player with a deep sense of curiosity and a proactive, collaborative spirit.

Nice to Have

• Experience working on AI products and/or MarTech products.
• Familiarity with design tools like Figma and Canva.
• Knowledge of product analytics tools such as Heap and Pendo.
• Experience with data analysis tools like Looker and Excel.

Qualifications

• 4-6 years of relevant experience in product marketing, brand strategy, or agency/consulting roles.

Benefits & Perks

• 100% covered employee medical plan
• Dental & vision plans
• 401(k) with employer contribution
• Unlimited vacation policy
• 10 sick days
• Short-term and long-term disability
• Generous paid parental leave
• Employee assistance program
• Flexible savings accounts
• Paid holidays
• Life and accidental death insurance