Product Marketing Manager

About the Role

Key Responsibilities

• Plan and execute for product launches including messaging, content creation, and cross-functional coordination
• Identify opportunities for breakthrough campaigns that drive awareness and adoption
• Be the go-to person for teams who need guidance in messaging and positioning for demand generation campaigns, events, sales collateral, and training
• Create content and guide the product storytelling for emails, landing pages, ads, and more
• Drive internal and external awareness of existing product differentiators and new features
• Know each step of the buyer journey, identify gaps that product marketing can solve, and execute
• Own or support strategic go-to-market campaigns
• Partner closely with sales, product, and demand generation teams to create marketing experiences
• Enable sales teams with training, collateral, and competitive intelligence
• Conduct buyer and customer research to understand personas, customers, and market segments
• Analyze competitive intelligence, deal data, and customer feedback to inform positioning and strategy
• Synthesize market insights to identify new opportunities and refine messaging
• Help establish product marketing best practices as the function grows

Requirements

• 2+ years of product marketing experience in high-growth B2B SaaS companies
• Fluency in content creation—from product descriptions and website copy to data sheets and sales decks
• Experience planning and executing campaigns requiring resourcefulness, insight, and attention to detail
• Ability to quickly learn technical products and articulate complex ideas clearly
• Experience managing multiple projects, timelines, and stakeholders simultaneously
• Deep empathy for the customer; understanding buyer needs and pain points
• High attention to detail with a commitment to quality
• Adaptability and willingness to take on diverse responsibilities in a fast-paced environment
• Ability to work 5 days per week in the Miami (Coral Gables) office

Nice to Have

• Experience with SaaS marketing and demand generation
• Familiarity with tools like ServiceNow, AWS, or Okta
• Knowledge of the endpoint security market

Benefits & Perks

• Competitive salary
• 100% individual and dependent medical + dental + vision coverage
• 401(K) with a 4% company match
• 20 days PTO
• Flexibility to work from anywhere for up to 30 days per year
• Kandji Wellness Week in July
• Equity for full-time employees
• Lunch stipend provided Monday through Friday
• Up to 16 weeks of paid leave for new parents
• Paid Family and Medical Leave
• Modern Health mental health benefits for individuals and dependents
• Fertility benefits
• Working Advantage employee discounts
• Onsite fitness center
• Free parking
• Exciting opportunities for career growth