Product Marketing Manager, Business AI

About the Role

Key Responsibilities

• Lead market assessment, quantitative analysis, qualitative feedback, and represent the requirements of the market internally with Product Management and Engineering
• Understand advertiser needs/requirements and product risk areas to prioritize recommendations to product, engineering, and design teams for new and existing products
• Coordinate cross-functional projects across Meta to build innovative AI solutions for businesses, ensuring products are incorporated into the platform strategically and consistently
• Ensure alignment, consistency, and flexibility across regional and vertical teams to scale impact while meeting market-specific needs
• Own go-to-market strategy for a portfolio of products and solutions by coordinating with cross-functional teams to develop client communications, product documentation, and positioning
• Coordinate successful go-to-market activations across multiple internal sales and partnerships teams by crafting effective messaging for various audiences and enabling go-to-market teams at scale

Requirements

• 8+ years of professional experience in technology or internet technology, B2B, ad-tech, strategic marketing, product management, or management consulting
• Experience with AI and enthusiasm for its potential to unlock value for businesses and people
• Experience collaborating across cross-functional teams and securing leadership support to drive resolution in a complex environment
• Analytical, data-driven decision-making skills with experience using deductive reasoning to simplify and communicate complex issues
• Strong organizational and people skills, with experience setting priorities, problem-solving, multitasking, and working independently in a dynamic workplace
• Effective communication skills with technical, business, and external stakeholders
• Experience in launching new products from 0 to 1
• Experience navigating and excelling in uncertain and ambiguous environments
• Customer-centric experience
• Experience using AI to build software products and building AI and agents in production
• Bachelor's degree in Business, Marketing, or a Creative discipline

Nice to Have

• MBA or other relevant advanced degree
• Experience in a product marketing capacity (partnering closely with product management, product marketing, and/or engineering to represent market/customer requirements and support product launches)
• Experience working in Generative AI
• Experience coordinating go-to-market for products with global reach end-to-end
• Experience with B2B customer-driven development

Qualifications

• Bachelor's degree in Business, Marketing, or Creative discipline

Benefits & Perks

• Individual compensation is determined by skills, qualifications, experience, and location
• Base salary range of $128,000/year to $186,000/year plus bonus, equity, and benefits
• Meta offers additional benefits, including bonuses, equity, and other perks