Product Marketing Manager, Venmo
PayPal
Job Description
About the Role
The Company PayPal has been revolutionizing commerce globally for more than 25 years. Creating innovative experiences that make moving money, selling, and shopping simple, personalized, and secure, PayPal empowers consumers and businesses in approximately 200 markets to join and thrive in the global economy. We operate a global, two-sided network at scale that connects hundreds of millions of merchants and consumers. We help merchants and consumers connect, transact, and complete payments, whether they are online or in person. PayPal provides proprietary payment solutions accepted by merchants that enable the completion of payments on our platform on behalf of our customers. We offer our customers the flexibility to use their accounts to purchase and receive payments for goods and services, as well as the ability to transfer and withdraw funds. Our PayPal, Venmo, and Xoom products also make it safer and simpler for friends and family to transfer funds to each other. We offer merchants an end-to-end payments solution that provides authorization and settlement capabilities, as well as instant access to funds and payouts. We also help merchants connect with their customers, process exchanges and returns, and manage risk. We enable consumers to engage in cross-border shopping and merchants to extend their global reach while reducing the complexity and friction involved in enabling cross-border trade. Our core values of Inclusion, Innovation, Collaboration, and Wellness guide our daily conduct and foster a collaborative, customer-centric work environment.
Key Responsibilities
- Develop clear, compelling product positioning and messaging for Venmo products.
- Support product launches and feature rollouts with holistic marketing campaigns to drive awareness, consideration, and adoption.
- Partner with Marketing, Growth, and Product teams to execute go-to-market plans across paid, owned, and earned channels.
- Work with Consumer Insights to conduct market research and analyze consumer behavior, trends, and competitive positioning.
- Synthesize insights into actionable recommendations to inform marketing strategy and product development.
- Partner closely with Product, Design, Commercial, and Consumer Insights teams to align on roadmap priorities and market needs.
- Act as the voice of the customer in product development discussions, advocating for the wants and needs of users.
- Help define key performance indicators (KPIs) and measure the impact of product marketing initiatives.
- Partner with Marketing Analytics to optimize campaign planning and execution based on data-driven insights.
Requirements
- Bachelor's degree in Marketing, Business, or a related field.
- 6+ years of product marketing experience, preferably in tech, fintech, or consumer digital products.
- Strong ability to translate complex product features into simple, compelling messaging.
- Experience developing go-to-market strategies and executing product marketing campaigns.
- An analytical mindset with the ability to interpret market research and consumer insights.
- Exceptional communication skills and experience working cross-functionally with Product, Marketing, and Design teams.
- Passion for consumer products, culture, and the evolving digital payments landscape.
Nice to Have
- Subsidiary: Venmo
Qualifications
- Educational background in Marketing, Business, or related field.
- Extensive experience in product marketing within relevant industries.
Benefits & Perks
- Competitive total compensation including an annual performance bonus or incentive compensation, equity, and benefits.
- Flexible work environment with a hybrid model of 3 days in the office and 2 days remote.
- Health and life insurance, employee share options, and other benefits.
- Resources to support financial, physical, and mental health.
Working at PayPal
PayPal is committed to building an equitable and inclusive global economy. We foster a workplace where everyone can do their best work with a sense of purpose and belonging. Our culture emphasizes diversity, inclusion, and creating an environment where all employees feel accepted and valued.
Job Details
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About PayPal
Website
paypal.com
Location
San Jose, CA
Industry
Financial Transactions Processing, Reserve, and Clearinghouse Activities
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