Product Marketing Strategy, Vice President-Payments

JPMorgan Chase

Full Time

Executive

about 1 month ago

Job Description

About the Role

This role provides an experienced and curious product marketer with the opportunity to create and take ownership of end-to-end marketing strategies, apply “big-picture” marketing ideas to spark internal and external engagement, and ultimately simplify complex and technical concepts for J.P. Morgan prospects and clients. As a Product Marketing Strategy Lead within Payments, you will create, lead, and deliver comprehensive marketing plans for a portfolio of global payments products and solutions. You will collaborate with product and sales executives, as well as the broader marketing and communications team. In this role, you will lead a team dedicated to educating and equipping the organization with integrated go-to-market strategies and compelling storytelling.

Key Responsibilities

Drive and lead integrated go-to-market strategies for a portfolio of products and solutions, activating them across the right channel mix.
Lead and influence cross-functional marketing teams to deliver strategic messages and content through relevant internal and external channels.
Partner with business leads to align marketing plans with strategic business objectives and milestones, meeting regularly with key stakeholders to gather input, feedback, and measure success.
Become the subject matter expert for the portfolio of products and solutions you support, embodying “one message, multiple messengers” to educate, equip, and excite the field.
Manage and develop a team of individuals to be strong collaborators and storytellers.
Create meaningful, relevant, and compelling narratives for target audiences, supported by tangible proof points.
Manage your book of work and proactively provide updates to the team and partners.
Utilize market trends, competitive and customer research to shape how we position our solutions in the marketplace.
Manage controls and procedures in accordance with compliance requirements.

Requirements

8+ years of relevant product marketing experience.
Demonstrated experience leading go-to-market strategies, including the execution of tactics in a business-to-business marketing environment.
High degree of intellectual curiosity and capacity to connect the dots, synthesize complex information gathered from disparate sources, and drive results under deadlines.
Comfortable working in a matrix management organization structure to drive results.
Oriented towards execution and can execute through ambiguous situations.
Strong project management and organizational skills.
Thinks strategically and executes quality output under tight deadlines.
Comfortable with, and an advocate for, ongoing change.
Drives structure while also pivoting quickly based on changing business demands or environments.
Demonstrates respect for a diversity of opinions and styles.
Strong written and verbal communication skills, including experience writing product messaging, communications, and presentations.