Restaurant Marketing & Digital Engagement Specialist Blue Moon Pizza

Blue Moon Pizza

Sandy Springs, GA

Part Time

Mid Level

9 days ago

Job Description

About the Role

The Restaurant Marketing & Digital Engagement Specialist at Blue Moon Pizza is responsible for shaping the brand's voice and engaging guests through digital channels. The role involves managing social media, website updates, email and SMS campaigns, digital advertising, online reputation, loyalty programs, catering orders, and analytics to drive traffic and sales. This position offers a flexible, part-time schedule with opportunities for growth within a supportive team that values creativity, hospitality, and smart growth.

Key Responsibilities

Own the digital guest journey from first click to loyal fan, including social media management, engaging daily, jumping on trends, and highlighting local events.
Keep menus, promotions, and landing pages on the website fresh, develop and coordinate with web vendors on new features and seasonal updates.
Build segmented email and SMS campaigns, write punchy copy, and track open rates and conversions.
Launch and optimize targeted digital marketing campaigns on Meta, Google, TikTok, and local platforms, managing budgets, A/B tests, and reporting.
Monitor online reviews on Google, Yelp, and third-party delivery apps, respond quickly, and turn feedback into actionable insights.
Promote the rewards program, brainstorm in-app offers, and liaise with developers to improve UX and push notifications.
Maintain the online catering portal, streamline inquiry-to-delivery process, and collaborate with store managers on execution.
Track KPIs, share weekly wins and lessons, and recommend next steps to drive traffic and sales.

Requirements

2+ years of marketing or social media experience in restaurants or hospitality.
Portfolio or case studies showing growth in followers, engagement, and sales.
Working knowledge of Meta/Microsoft Business Suite, Google Ads, and email/SMS platforms.
Experience with Canva/Adobe and basic photo/video editing, including on-site content shoots.
Solid copywriting skills—clear, fun, and on-brand.
Organized, data-curious, and able to juggle multiple deadlines.
Willing to work some evenings or weekends for live content and events.

Nice to Have

Experience with restaurant marketing campaigns.
Experience with TikTok and social media management.
Experience with website updates and landing page development.

Qualifications

Hospitality or marketing experience (1-2 years)

Benefits & Perks

Employee discount
Flexible schedule (20-40 hours per week for onboarding, then 12-20 hours ongoing)
Hybrid remote work with on-site visits to Atlanta-area stores
Supportive team that values creativity and hospitality

Working at Blue Moon Pizza

Blue Moon Pizza values creativity, hospitality, and smart growth. The team is supportive and encourages tasting and testing new ideas, fostering a work environment that promotes growth and innovation in a collaborative setting.

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