Senior Associate, Digital and Programmatic

Dentsu International

New York, NY

Full Time

Mid Level

51k-83k

about 1 month ago

Job Description

About the Role

The Senior Associate, Digital and Programmatic is responsible for supporting Manager/Sr. Managers in executing programmatic media campaigns across clients within the dentsu portfolio of agencies including Carat, dentsuX/360i, and iProspect. The role includes on-the-job training in industry landscape and technologies, technology partnerships, campaign management, client services, ad trafficking, analysis, and communications. This person can be remote in either Central or Eastern Time Zone.

Key Responsibilities

Support Manager/Sr Manager with all client deliverables including campaign set up, launch notifications, ad creative screenshots, optimization to performance KPIs, reporting, and updates
Complete quality assurance per dentsu QA process within ad server, buying platform or DSP
Understand and execute responsibilities to traffic in the ad serving process. Act as account point person for agency ad operations coordinating assets for upcoming campaign launches
Partner with agency team counterparts (planning/activation/ad ops/analytics) as well as Client Centers
Troubleshoot basic campaign delivery and performance issues independently
Traffic all ad serving needs (if applicable) and provide quality assurance of tagging process
Manage pace reporting across campaigns and provide optimization suggestions to ensure full delivery
Become an expert in the programmatic and digital display ecosystem understanding the taxonomy of digital media landscape and its components
Interpret performance reports to provide actionable insights and analysis

Requirements

Bachelor's degree
1+ years of experience within the digital and programmatic industry
Comfortable with analysis and data
Experience working with business applications

Qualifications

Bachelor's degree

Benefits & Perks

Medical, vision, and dental insurance
Life insurance
Short-term and long-term disability insurance
401k
Flexible paid time off
At least 15 paid holidays per year
Paid sick and safe leave
Paid parental leave

Working at Dentsu International

Dentsu is committed to providing equal employment opportunities to all applicants and employees. They support individuals with disabilities and disabled veterans by providing reasonable accommodations. The company emphasizes diversity, inclusion, and support for work-life balance through comprehensive benefits and a supportive environment.

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