Senior Consultant - Marketing and Innovation

About the Role

Key Responsibilities

• Lead the strategy and execution of marketing and innovation projects in areas that may include brand/digital marketing, brand strategy, new product development/launch, omni channel marketing and market research.
• Develop and implement integrated marketing plans that align with business goals, enhance brand visibility, and generate demand across key channels and audiences.
• Lead, facilitate, and participate in client project meetings while providing a unique point of view from perspective of marketing and innovation.
• Participate in proposal development and delivery to client organizations.
• Apply expertise by monitoring and identifying project issues, mitigating risk, and ensuring timely and cost-effective delivery of work.
• Confidently manage project teams, deliver structure where there is ambiguity, resolve stakeholder resistance and risks, and implement the desired outcomes.
• Work closely with diverse teams to deliver results and foster an environment to recognize and reward individual and team achievements.
• Present findings both internally at Wavestone and externally to clients, including data acquisition and insights.
• Collaborate with an internal network of skilled consultants to solve client problems and deliver high impact projects.
• Continually evolve and build a knowledge base within the areas of brand and digital marketing.
• Cultivate and maintain long term relationships with clients to identify collaborative efforts and develop new business engagement opportunities.

Requirements

• 3 or more years' brand / digital marketing consulting experience required.
• Proven experience in traditional brand marketing, brand strategy, and digital marketing with a strong ability to integrate both disciplines to drive cohesive and effective campaigns.
• Project management experience leading projects and managing project teams.
• Well-developed financial and business acumen from working in a variety of business functions including supply chain, finance, operations, HR, marketing, and sales.
• Experience in both Agile and Waterfall project methodologies.
• Expertise in multiple project management tools.
• Passion for identifying problems and the desire to collaborate with clients in designing and implementing simple solutions in complex and unclear situations.
• Leadership skills and the ability to manage cross-functional project teams.
• Demonstrated strategic big picture thinking paired with the ability to pivot and deep dive into the details as required.
• Expertise in Microsoft Office products including the ability to develop compelling communication of complex concepts using PowerPoint.
• Confidence and presence to engage directly with clients at the senior leadership level.
• Strong written and oral communications skills including the ability to communicate concisely and clearly with both line and senior management level clients.
• Ability to travel based on client requirements.

Nice to Have

• Prior experience consulting or managing projects in pharmaceuticals, consumer products, healthcare, medical marketing industries or related business.
• Prior experience in a big four consulting environment.

Qualifications

• Bachelor's degree in Business, Marketing, Technology, Engineering, Human Resources, Organizational Effectiveness, or related fields.
• Master's degree preferred.

Benefits & Perks

• Medical / Dental / Vision coverage
• Health Care FSA and Dependent Care FSA
• Employer Paid disability and life insurance
• Short-term & Long-term Disability
• Term life and AD&D
• Voluntary life insurances
• Critical Illness and Accident insurances
• $50 Technology stipend (monthly)
• 401(k) retirement plan - Traditional 401(k) & Roth 401(k)
• 30 Days of flexible paid time off (accrued monthly)
• Employee Assistance Plan (EAP)