Senior Content Strategist

About the Role

Key Responsibilities

• Develop and implement content strategies that foster engagement and align with organizational goals.
• Continuously refine and improve content to ensure clarity, impact, and relevance.
• Conduct research to understand audience needs and preferences.
• Maintain expertise in assigned product/portfolio areas.
• Monitor content performance and recommend improvements using data and user feedback.
• Ensure all content is accurate, up-to-date, and adheres to AT&T's brand guidelines and messaging standards.
• Work closely with sales, design, and operations teams to maintain consistent and cohesive messaging across platforms.

Requirements

• Bachelor's degree (BS/BA) preferred.
• 5+ years in content creation, content strategy, or related fields.
• Experience in selling telecom solutions is a plus.
• Proven ability to manage large-scale content projects in agile environments.
• Exceptional writing, editing, and proofreading skills.
• Strong project management and organizational capabilities.
• Effective communication and interpersonal skills to engage and influence stakeholders at all levels.
• Proficiency with content management systems (CMS) and digital marketing tools. Familiarity with Adobe Workfront is a plus.

Nice to Have

• Experience in selling telecom solutions.
• Familiarity with Adobe Workfront.

Qualifications

• Bachelor's degree (BS/BA) preferred.
• 5+ years in relevant content fields.

Benefits & Perks

• Medical/Dental/Vision coverage
• 401(k) plan
• Tuition reimbursement program
• Paid Time Off and Holidays (at least 23 days of vacation each year and 9 company-designated holidays)
• Paid Parental Leave
• Paid Caregiver Leave
• Additional sick leave beyond what state and local law require may be available but is unprotected
• Adoption Reimbursement
• Disability Benefits (short term and long term)
• Life and Accidental Death Insurance
• Supplemental benefit programs: critical illness/accident hospital indemnity/group legal
• Employee Assistance Programs (EAP)
• Extensive employee wellness programs
• Employee discounts up to 50% off on eligible AT&T mobility plans and accessories, AT&T internet (and fiber where available), and AT&T phone