Senior Digital Media Performance Analyst

Amadeus

San Jose, CA

Full Time

Senior

2 days ago

Job Description

About the Role

The Senior Digital Media Performance Analyst will support the Digital Media Performance Strategist with the management of a portfolio of clients, producing client deliverables and working on the day-to-day campaign management. This role involves reporting, analysis, recommendations for campaign improvement, optimization, and fulfilling implementation requests. The analyst will be data-driven and a technical expert in all digital platforms such as Google Marketing Platform and Meta Ads, working under the direction of the Digital Media Performance Strategist.

Key Responsibilities

Support with renewals and onboardings of new clients in collaboration with the Digital Media Performance Strategist and the Ad Operations team.
Assist with day-to-day campaign management and fulfill implementation requests in partnership with the Digital Media Performance Strategist.
Identify digital media campaign improvement opportunities and ensure all digital media best practices are being implemented, while keeping track of market insights for strategy building and campaign scalability.
Conduct campaign auditing to ensure campaigns are running properly and within contractual obligations.
Prepare periodic deliverables including client-facing reports and ad-hoc reports, and support the Digital Media Performance Strategist with data content for client presentations.

Requirements

BA or BS Degree, preferably in Business Administration, Marketing, Advertising, Business Intelligence, Statistics, or Finance.
3+ years proven experience in paid media campaign analysis and optimization, with experience in Google Ads and Meta platforms.
Experience with Google Marketing Platform (CM360, DV360, SA360), Google Ads Editor, TikTok, Pinterest, and other social media platforms, and Google Analytics is a plus.
Excellent oral and written communication skills; ability to understand and troubleshoot data and statistics.
Proficient in MS Office, especially MS Excel, Word, and PowerPoint.
Fluency in English (written and spoken); Spanish or other European languages are a plus.
Experience with Google Ads and Meta platforms is required.
Out-of-the-box thinking, analytical skills, eagerness to learn, attention to detail, and ability to thrive in a dynamic work environment.

Nice to Have

Fluency in Spanish or other European languages.

Qualifications

Educational background with a BA or BS degree in a related field such as Business Administration, Marketing, Advertising, Business Intelligence, Statistics, or Finance.

Benefits & Perks

Attractive remuneration packages including salary, bonus, equity, and benefits.
Flexible working model allowing employees to work wherever and however it works best for them.
Opportunities to learn through on-the-job training, formal learning activities, and daily interactions.
Supportive and caring work environment that nurtures both career and personal life.

Working at Amadeus

Amadeus fosters a global, diverse, and inclusive community that values trust, reliability, and innovation. The company emphasizes continuous learning, a caring environment, and a commitment to diversity, equity, and inclusion, enabling employees to reach their full potential and contribute to a meaningful mission in the travel industry.

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