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Senior Director, Field & Partner Marketing - North America

Sitecore

New York, NY
Full Time
Director
16 days ago

Job Description

About the Role

At Sitecore, our mission is to simplify how brands reach, engage, and serve people by delivering intelligent, personalized digital experiences that connect the world. We empower the world's most iconic brands to build lifelong relationships with their customers-seamlessly, smartly, and at scale. As the leading provider of agentic digital experience software, Sitecore brings together content, commerce, and data into one composable platform that enables brands to deliver millions of meaningful, adaptive experiences every day. Trusted by global leaders such as American Express, Porsche, Starbucks, and L'Oréal, Sitecore helps brands transform engagement through experiences that are not only personalized, but predictive and dynamic. Our foundation is our people - a diverse, passionate, and collaborative global team spanning over 25 countries. We believe that every experience matters, and that belief starts with how we work together. Our values—empathy, accountability, clarity, and growth—guide how we lead, innovate, and connect. We are actively cultivating AI skills across our teams to unlock new levels of creativity, efficiency, and insight, integrating AI capabilities into our design, build, and delivery of digital experiences.

Key Responsibilities

  • Create and manage the demand generation strategy, collaborating with sales and partner teams
  • Oversee the marketing budget ensuring alignment with corporate goals
  • Develop and oversee the demand generation strategy for the Americas focusing on ABM, integrated campaigns, and multichannel initiatives
  • Generate the pipeline necessary to meet AMS revenue targets
  • Formulate partner marketing strategy, enhancing Sitecore's presence within the partner ecosystem
  • Collaborate cross-functionally to adapt and activate global programs for local markets
  • Measure and optimize program performance using KPIs and data
  • Manage the AMS marketing budget efficiently
  • Ensure cross collaboration with key sales stakeholders across the geo, growing these as a priority
  • Establish and supervise an effective AMS marketing team offering guidance and career advancement

Requirements

  • 10+ years of B2B marketing experience
  • Strong knowledge of account-based marketing
  • Proven success in driving revenue through collaborative initiatives
  • Bachelor's degree in Marketing, Business, Communications, or related field; MBA preferred
  • Significant experience in field and partner/channel marketing roles
  • Hands-on experience with ABM, integrated campaigns, and partner co-marketing initiatives
  • Proficiency with marketing automation platforms, web analytics, and CRM tools
  • Excellent leadership and people management skills
  • Collaborative, data-driven, and strategic mindset

Nice to Have

  • SaaS and/or vertical marketing experience

Qualifications

  • Bachelor's degree in Marketing, Business, Communications, or related field; MBA preferred

Working at Sitecore

Our foundation is our people - a diverse, passionate, and collaborative global team spanning over 25 countries. We believe that every experience matters, and that belief starts with how we work together. Our values—empathy, accountability, clarity, and growth—guide how we lead, innovate, and connect. We are actively cultivating AI skills across our teams to unlock new levels of creativity, efficiency, and insight, integrating AI capabilities into our design, build, and delivery of digital experiences.

Apply Now

Job Details

Posted AtJul 10, 2025
Job CategoryDigital Marketing
SalaryCompetitive salary
Job TypeFull Time
ExperienceDirector

Job Skills

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About Sitecore

Website

sitecore.com

Company Size

1001-5000 employees

Location

New York, NY

Industry

Facilities Support Services

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