Senior Director of Marketing, Global Partner Ecosystem

About the Role

Key Responsibilities

• Lead the development and execution of Pega's global partner marketing strategy to drive ACV growth, prospect acquisition, and TAM realization
• Own the partner marketing model required for the Strategic Collaboration Agreement (SCA) with AWS and key GSIs
• Champion the Partner-branded Blueprint program, enabling co-branded, partner-specific solutions that leverage partner IP for joint market opportunities
• Develop and execute partner-led and co-led marketing initiatives to penetrate new logos and expand existing client relationships
• Build strategic relationships with CMOs and marketing teams across strategic partners, GSIs, and specialized partners
• Drive partner marketing differentiation strategies that enable our partners to succeed with their own clients
• Establish regional partner marketing programs across Americas, Europe, and APJ to support inbound partner-led deal flow
• Create the model, build, and invest in a comprehensive partner marketing team to support Pega's objectives
• Be the executive voice of partner marketing in senior leadership forums, representing partner ecosystem strategy in organizational planning and resource allocation decisions
• Drive cross-functional collaboration with Sales, Product Marketing, GTM, Corporate Marketing, and Partner Management
• Define enterprise-level KPIs linking partner marketing initiatives to pipeline, ACV growth, and client engagement
• Align with the partner team to maximize Marketing Development Funds (MDF) through strategic marketing initiatives
• Deliver executive-level reporting and strategic insights to senior leadership

Requirements

• A visionary marketing leader with 15+ years of experience, including 5+ years in partner or channel marketing
• Proven success in developing and executing global partner marketing strategies in the technology sector
• Experience working within or alongside hyperscalers and GSIs
• Strong leadership and team-building capabilities
• Exceptional communication and stakeholder engagement skills, including C-level influence
• Highly collaborative with a track record of cross-functional impact
• Data-driven with strong analytical and strategic planning skills
• MBA or advanced degree in Marketing, Business, or related field
• Experience in enterprise software, cloud services, or AI/automation
• Familiarity with low-code/no-code platforms and digital transformation
• Global partner marketing experience across diverse regions
• Understanding of partner GTM models and enablement programs
• Proficiency with marketing automation and digital technologies

Nice to Have

• Experience in enterprise software, cloud services, or AI/automation
• Familiarity with low-code/no-code platforms and digital transformation
• Understanding of partner GTM models and enablement programs
• Proficiency with marketing automation and digital technologies

Qualifications

• 15+ years of experience in marketing, including 5+ years in partner or channel marketing
• MBA or advanced degree in Marketing, Business, or related field

Benefits & Perks

• Gartner Analyst acclaimed technology leadership across our categories of products
• Continuous learning and development opportunities
• An innovative, inclusive, agile, flexible, and fun work environment
• Competitive global benefits program inclusive of pay + bonus incentive, employee equity in the company