Senior Manager, Product Marketing - Core/Platform/API

Snap Inc.

Palo Alto, CA

Full Time

Senior

251k-377k

7 days ago

Job Description

About the Role

Snap Inc is a technology company that focuses on improving the way people live and communicate through its core products: Snapchat, Lens Studio, and Spectacles. The company emphasizes creativity, collaboration, and innovation, with a strong culture of diversity and inclusion. The Product Marketing team uses market research and insights to optimize product roadmaps and go-to-market strategies, aiming to demonstrate Snapchat's role in users' lives and support business growth. The Senior Manager, Product Marketing will lead advertising solutions for Snapchat's Core & API products, managing a team and working cross-functionally to drive revenue and product strategy.

Key Responsibilities

Lead Product Marketing for Snapchat's Core & API focused advertising solutions.
Manage a team of Product Marketing Managers focusing on the full suite of Snapchat's advertising products.
Lead Snapchat's Core & API revenue growth strategy working closely with sales, product, marketing science, business operations, and planning teams.
Collect, synthesize, and share advertiser feedback on new features and existing product performance to influence product strategy and roadmap.
Meet regularly with Sales, Advertisers, Marketing Science, Solution Engineers, and Customer Support to share updates, insights, and identify opportunities for product and process improvements.
Deliver revenue through internal and external marketing efforts executed to a high standard by the PMM team.

Requirements

Bachelor's degree or equivalent years of experience.
12+ years of experience in product marketing or relevant digital marketing or sales work.
2+ years managing a team.
Strong understanding of the digital marketing industry, especially Brand Advertising related to video and Performance Marketing with direct response.
Excellent verbal and written communication skills with high attention to detail.
Strong public speaking skills and comfort presenting to groups of 100-500 people.

Nice to Have

Solid track record in launching products and driving global adoption.
Advanced Degree (e.g., MBA).
Experience with data analytics tools such as Looker and Excel, and working with Data Science or Data Engineering teams.
Product Marketing experience at a consumer technology company or digital ads platform.

Qualifications

Educational background with a Bachelor's degree or higher.
Extensive experience in digital marketing or product marketing roles.

Benefits & Perks

Paid parental leave.
Comprehensive medical coverage.
Emotional and mental health support programs.
Competitive compensation packages including salary and equity in the form of RSUs.

Working at Snap Inc.

Snap Inc values diversity, collaboration, and innovation. The company promotes a 'default together' approach, encouraging team members to work in the office 4+ days per week to foster culture and teamwork. Snap is committed to creating an inclusive environment and providing equal employment opportunities regardless of background or protected status.

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