Senior Product Marketing Manager

About the Role

Key Responsibilities

• Develop executable strategies that take advantage of current strengths and position the company for long-term customer success.
• Deliver new customer and market insights to influence key stakeholders and drive new courses of action.
• Spend significant time with customers and non-customers to understand their needs and perspectives.
• Partner and collaborate with internal teams such as Marketing, Product Management, Product Development, Sales, Market Research, and Segment Leadership to align strategies and execute tactics.
• Participate in long-range strategic thinking on product development priorities to meet customer needs.
• Understand the voice of the customer to refine and clarify value propositions for specific personas, use cases, and customer types.
• Drive product innovation in partnership with multiple teams and functions.
• Analyze and synthesize internal and external data to generate insights.
• Demonstrate expertise on industry trends and be viewed as a thought leader in risk and fraud.
• Create sales enablement content tailored to customer needs.

Requirements

• Bring experience from the legal, risk, and fraud industries, specifically serving public agencies (Highly Preferred).
• Have 5+ years of experience in strategy consulting, product marketing, or a related discipline.
• Possess an MBA (preferred).
• Have a desire to test and learn, with an appetite for and comfort with ambiguity.
• Understand commercial, competitive, technological, and strategic drivers shaping strategy.
• Proficient in developing portfolio value propositions.
• Able to drive a cross-functional team to achieve progress toward objectives.

Nice to Have

• Experience serving public sector agencies in the legal, risk, and fraud industries.

Qualifications

• Experience in strategy consulting, product marketing, or related fields for 5+ years.
• MBA (preferred).

Benefits & Perks

• Hybrid work model with 2-3 days in the office depending on the role.
• Flexible work arrangements including work from anywhere for up to 8 weeks per year.
• Supportive workplace policies for work-life balance.
• Career development and continuous learning opportunities.
• Comprehensive benefits including flexible vacation, mental health days, access to Headspace, retirement plans, tuition reimbursement, incentive programs, and wellbeing resources.
• Social impact initiatives with paid volunteer days and pro-bono opportunities.
• Making a real-world impact by supporting justice, truth, and transparency.