Sr. Director, Product Marketing (Creators, Video)

Adobe

Los Angeles, CA

Full Time

Executive

175k-366k

1 day ago

Job Description

About the Role

Changing the world through digital experiences is what Adobe's all about. We give everyone—from emerging artists to global brands—everything they need to design and deliver exceptional digital experiences! We're passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen. We are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. The role involves leading product marketing for Adobe’s Creator Video vertical, setting vision, go-to-market strategies, and partnering with cross-functional teams to drive growth and innovation in creator-video workflows and AI-driven trends.

Key Responsibilities

Become Adobe's authority on creator-video workflows, pain points, and AI-driven trends; translate insights into strategy and road-map requirements.
Frame business cases, positioning, and packaging for new video capabilities; guide cross-functional teams to ship the right product, the right way.
Build data-backed strategies to acquire net-new creators, drive activation, boost engagement, and expand revenue potential; partner with cross-functional teams to bring the vision to life.
Recruit, develop, and inspire a team of senior and group product marketing managers; instill operating rigor, creative excellence, and a bias for action.
Champion Adobe's vision for video creation with executives, press, partners, and the community.

Requirements

15+ years in product marketing, growth, or related roles or equivalent practical experience.
8+ years leading high-performing teams.
Proven success in consumer or creator technology sector.
BS in Marketing, Business, or related field or equivalent practical experience.
Customer-obsessed with expertise in customer understanding and research planning.
Ability to discern meaningful insights from noise and shape strategy.
Comfortable moving between data deep-dives and creative reviews, with storytelling skills to persuade and inspire.
Strong cross-organizational influence skills to align stakeholders and drive execution.
Velocity driver who sets pace, clears roadblocks, and ships with urgency.
People-first leader capable of building high-performing teams and fostering a growth-minded culture.
Change agent who identifies opportunities for improvement and innovation.

Nice to Have

Experience with AI-driven content creation and storytelling.
Familiarity with creator workflows and video technology trends.

Qualifications

Minimum of 15 years in relevant roles or equivalent practical experience.
Minimum of 8 years leading high-performing teams.
Proven success in consumer or creator technology sectors.
Educational background with a BS in Marketing, Business, or related field or equivalent practical experience.

Benefits & Perks

Competitive salary range of $175,000 -- $365,900 annually, varying by location and experience.
Potential eligibility for long-term incentives such as equity awards.
Comprehensive benefits reflecting the cost of labor across U.S. markets.

Working at Adobe

Adobe is dedicated to creating an inclusive, respectful, and innovative work environment. We value new ideas from all levels of the organization and are committed to equal opportunity employment. Our culture emphasizes creative excellence, customer obsession, and fostering growth-minded teams.

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