Senior Product Marketing Manager - AI & Intelligence

Smartly

Chicago, IL

Full Time

Senior

120k-170k

5 days ago

Job Description

About the Role

Join to apply for the Senior Product Marketing Manager (AI & Intelligence) role at Smartly. We're looking for a Senior Product Marketing Manager - AI & Intelligence to lead the go-to-market strategy for our next-generation AI capabilities, spanning predictive analytics, unified measurement, and cutting-edge Creative AI experiences. You'll play a key role in shaping how Smartly brings the power of Gen AI to life for some of the world's most advanced marketers. This is a global, high-impact role at the intersection of product innovation, AI transformation, and market education—ideal for someone who thrives on driving both strategic thinking and hands-on execution.

Key Responsibilities

Own go-to-market strategy for Smartly's Intelligence suite, partnering with Product and GTM teams to craft positioning and messaging that resonates with enterprise marketers.
Translate AI and measurement features—such as forecasting, scenario modeling, Creative and Gen AI, creative insights, and predictive scoring—into clear, compelling value for customers.
Create customer-facing and sales enablement materials including pitch decks, proof points, one-pagers, product overviews, blogs, webinars, and product release notes.
Lead competitive research and define differentiated positioning based on market and customer insights.
Gather qualitative and quantitative feedback to inform roadmap and refine messaging, collaborating with product teams to close gaps and highlight innovation.
Collaborate with customer marketing and success teams to drive customer education and adoption across Intelligence capabilities.
Track product adoption, define success metrics, and identify new use cases or target segments to accelerate growth.
Contribute to campaign planning with outbound marketing by shaping personas, narrative arcs, and product themes.

Requirements

5-10 years in Product Marketing, preferably in SaaS, MarTech, or AdTech, with direct experience in AI, and marketing intelligence products.
Ability to distill technical concepts like machine learning, data modeling, and performance reporting into customer-centric narratives.
Strong storytelling skills with experience building messaging frameworks and positioning for data or AI-powered solutions.
Track record in driving adoption of new products and collaborating cross-functionally across product, sales, and success teams.
Experience with competitive intelligence, market research, and synthesizing customer feedback to inform product strategy.
Analytical thinker with the ability to connect data to product decisions and GTM plans.
Excellent written and verbal communication skills.
Comfort working in a fast-paced, global environment with shifting priorities and bold ambitions.

Nice to Have

Experience with SaaS, MarTech, or AdTech industries.
Experience translating technical AI concepts into marketing narratives.
Experience with market research and competitive intelligence.

Qualifications

Educational background is not explicitly specified, but extensive experience in product marketing and AI is required.

Benefits & Perks

Five weeks paid time off (PTO), 11 company paid holidays, unlimited sick days.
Generous healthcare packages & mental health benefits.
Monthly wellness benefit and learning reimbursement opportunities.
401K plus matching & equity grants for all new Smartlies.
Volunteer time off days & company donation matching opportunities.
Choice of computer (MAC or PC).
Total rewards including stock options, medical/dental/vision insurance, retirement benefits, parental leave, life insurance, and disability benefits.

Working at Smartly

Smartly is a multinational and diverse team of 750+ Smartlies from 60+ nationalities, working in 13 countries. The company values creating and maintaining an inclusive environment where everyone feels respected and heard. Diversity, Equity & Inclusion are at the heart of its approach.

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