Senior Product Marketing Manager - Competitive Intelligence

Amperity

Seattle, WA

Full Time

Senior

150k-200k

1 day ago

Job Description

About the Role

At Amperity, we're an AI-first company helping the world's leading brands create personalized customer experiences that build loyalty and fuel growth. Our AI-powered Customer Data Cloud enables more than 400 global brands to turn customer data into a competitive advantage. We focus on unlocking the full value of customer data with simplicity and speed, integrating AI into our platform and work processes. Our team values curiosity, collaboration, and transparency, fostering a culture where everyone can contribute, learn, and grow. With offices in Seattle, New York City, London, and Melbourne, we are a fast-growing company tackling challenges at the intersection of AI, data, and customer experience.

Key Responsibilities

Analyze competitor releases, deconstruct product documentation, and summarize technical details into positioning, messaging, and tools that provide a competitive edge.
Build sales enablement materials such as battle cards, talk tracks, and objection-handling guides to ensure sales teams are prepared for market conversations.
Partner with product teams to identify competitive threats and whitespace, using AI-driven signals and technical analysis to inform product roadmaps and go-to-market strategies.
Capture insights from sales calls, RFPs, and customer feedback, augmented by AI analysis, to refine positioning and sales plays.
Translate technical details into competitive advantages by reviewing product documentation, APIs, and release notes to identify weaknesses, opportunities, and differentiators.

Requirements

8+ years of experience in B2B product marketing, sales engineering, or competitive intelligence within SaaS, MarTech, or data platforms.
Technical knowledge with the ability to read product documentation, APIs, and release notes to evaluate functional depth and market impact.
Experience developing sales battlecards, competitive positioning, and deal-winning enablement materials.
Excellent storytelling, research, and synthesis skills to arm sellers with relevant insights.
Comfortable presenting to sales teams, executives, and customers in high-stakes settings.
Experience with win/loss analysis programs, analyst relations, or customer research is a plus.

Nice to Have

Experience with win/loss analysis programs, analyst relations, or customer research.

Qualifications

Educational background or certifications are not explicitly specified but implied through experience requirements.

Benefits & Perks

100% employee healthcare coverage.
Transportation subsidies.
A comfortable work environment with snacks and employee experience perks like events and activities, both in-person and remote.
Self-managed PTO and flexible work arrangements.
Stock options and equity grants.
Total compensation includes base salary, cash incentives, and stock options.

Working at Amperity

Our culture thrives on curiosity, collaboration, and transparency. We foster an inclusive environment where employees are challenged to find and unlock their full potential, surrounded by a team of world-class people driving for excellence.

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