Senior Product Marketing Manager Engagement - Remote

Rome Research Corporation

San Diego, CA

Full Time

Senior

about 1 month ago

Job Description

About the Role

PAR Technology Corporation has been a leader in restaurant technology for over four decades, providing innovative software and hardware solutions that enable seamless experiences and drive growth for over 100,000 restaurants in more than 110 countries. The company offers Unified Customer Experience solutions, including point-of-sale, digital ordering, loyalty, back-office software, and industry-leading hardware and drive-thru offerings. The Senior Product Marketing Manager Engagement will lead go-to-market strategies for the EngagementCloud, an integrated suite of customer engagement products, serving as a key voice in market differentiation and internal alignment, with a focus on growth and innovation. This role is remote (U.S.-based) and full-time.

Key Responsibilities

Define and refine clear, compelling messaging for products including loyalty, offers, digital wallets, and guest data.
Serve as the voice of the customer by gathering insights from sales, customers, and market trends to guide product roadmap and go-to-market strategies.
Own product launches from strategy through execution, partnering with Product, Sales, Enablement, and Customer Experience teams.
Shape pricing, packaging, and promotional strategies in collaboration with Product, Finance, and Account Management.
Represent the EngagementCloud in executive settings, offering insights that guide long-term investment and innovation.
Help evolve the product marketing strategy as the portfolio scales and new verticals emerge.

Requirements

8 years in product marketing or similar go-to-market roles.
Deep knowledge of customer engagement tools such as loyalty, messaging, personalization, and CDPs.
Experience launching B2B SaaS products in restaurant, retail, or similar verticals.
Strong ability to translate complex product functionality into differentiated messaging.
Data-driven approach to positioning, pricing, and roadmap prioritization.
Confident communicator with strong executive presence and storytelling abilities.
Proven ability to lead cross-functional efforts in a fast-paced, matrixed environment.

Nice to Have

Experience marketing B2B2C platforms or products.
Exposure to product-led growth and/or account-based marketing strategies.
Experience collaborating with third-party ecosystems or marketplaces.

Working at Rome Research Corporation

PAR is proud to provide equal employment opportunities (EEO) to all employees and applicants without regard to race, color, religion, sex, national origin, age, disability or genetics. They also provide reasonable accommodations to individuals with disabilities in accordance with applicable laws.

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