Senior Product Marketing Manager, Service Cloud Core PMM Senior Product Marketing Manager, Service Cloud Core PMM

About the Role

Key Responsibilities

• Lead the messaging and positioning strategy for the global Service Cloud & Industries product.
• Create executive-level keynote presentations for premier events like Dreamforce, engaging in-person, digital, and hybrid audiences.
• Develop messaging and positioning frameworks, and sales enablement materials that ensure consistent messaging worldwide and across industries.
• Partner with Customer Insights to validate messaging via customer and prospect focus groups.
• Collaborate with Analyst Relations to craft presentations demonstrating Service Cloud thought leadership and product innovation.
• Coach senior executives and presenters to effectively deliver the Service Cloud brand narrative.
• Provide messaging guidance and feedback on campaigns, creative assets, and PR strategies.
• Conduct competitive research to maintain differentiated and relevant messaging and positioning.
• Develop a deep technical understanding of core Service Cloud capabilities including case management, knowledge, and the service console.
• Partner closely with Product Management and Sales to translate product strategy into compelling narratives that bridge technical detail and customer value.

Requirements

• 7+ years in product, industry, or corporate marketing, preferably with SaaS or cloud software experience.
• Proven ability to craft compelling positioning, messaging, and thought leadership content, with experience interacting with executives and developing executive-level presentations.
• Creative thinker with a track record of leading cross-functional teams and driving projects from ideation to success.
• Strong written and verbal communication skills with the ability to build strong cross-team relationships.
• Experience collaborating with sales teams to achieve shared revenue goals.
• Executive presence with the confidence to present clearly to senior executives.
• Skilled creative problem solver who can connect the dots and generate big ideas.
• Proficient in Google Slides, Keynote, and PowerPoint with an eye for impactful design and detail.
• Open to feedback and adept at managing diverse opinions to elevate projects.
• Solid project management skills to lead initiatives from start to finish and rally teams.
• Willingness to travel (~10%) to support key in-person events.

Nice to Have

• Experience in the customer service or related SaaS industry.
• Technical understanding of Service Cloud capabilities such as case management, knowledge, and the service console.

Qualifications

• Educational background not explicitly specified, but extensive experience in marketing roles is required.

Benefits & Perks

• Time off and leaves
• Perks, such as discounts, commuter benefits & educational reimbursement
• Mental health, parenting and childcare resources
• Competitive salary range for New York-based roles: $169,600 to $233,200
• Medical, dental, vision, mental health support, paid parental leave, life and disability insurance, 401(k), and employee stock purchasing program