Senior Product Marketing Specialist, OCI

Okta

Bellevue, WA

Full Time

Senior

99k-126k

about 1 month ago

Job Description

About the Role

Okta is The World's Identity Company. We free everyone to safely use any technology, anywhere, on any device or app. Our flexible and neutral products, Okta Platform and Auth0 Platform, provide secure access, authentication, and automation, placing identity at the core of business security and growth. We celebrate a variety of perspectives and experiences and are committed to building a world where Identity belongs to you. The Senior Product Marketing Specialist, OCI, will join the Customer Identity team to define and execute go-to-market strategies, develop product messaging, and support growth initiatives.

Key Responsibilities

Craft and execute product messaging and positioning strategies that clearly articulate the value of Okta Customer Identity to technical and business stakeholders.
Champion product positioning, strategic technology and channel partner engagement, customer engagement, validate market messaging and evangelize your product offerings internally and externally.
Collaborate with Product Management to align on product vision and lead high-impact product/feature launches with end-to-end go-to-market planning and execution.
Champion the voice of the customer by engaging in regular conversations with customers and validating messaging through ongoing feedback.
Partner with Sales and Enablement teams to develop content and tools that support the full sales cycle—including product demos, sales training, and technical content.
Work closely with campaign teams to deliver high-performing, data-driven programs across digital and field marketing channels.
Stay ahead of industry trends and maintain deep knowledge of the CIAM landscape, competitor offerings, and market dynamics.

Requirements

3+ years of solutions marketing or product marketing experience, preferably in security, SaaS-focused technology.
Proven track record of marketing to a highly technical audience and creating product and/or solutions-specific messaging and content.
Strong written and verbal communication and presentation skills.
Project management skills to manage multiple priorities in a dynamic environment.
Proven ability to drive programs from initiation to success.
Strong cross-functional collaboration skills and ability to influence stakeholders.

Nice to Have

Familiarity with CIAM use cases or experience in Security industry.
Comfortable marketing to a mix of IT, marketing, and technical audiences.

Qualifications

Educational background is not explicitly specified, but experience in solutions or product marketing is required.

Benefits & Perks

Vision insurance, flexible benefit account, parental leave, 401(k).
Health, dental, and vision insurance.
Flexible spending account.
Paid leave including PTO and parental leave.
Equity (where applicable).

Working at Okta

Okta cultivates a dynamic work environment, providing the best tools, technology, and benefits to empower employees to work productively in a setting that best suits their needs. The company emphasizes flexibility, mobility, and fostering connection and community at work. Okta is committed to diversity, inclusion, and equal opportunity employment, supporting reasonable accommodations and data privacy.

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