Social Media Coordinator Social Media Coordinator

About the Role

Key Responsibilities

• Develop and execute a content planning and publishing schedule across all social platforms.
• Create, edit, and publish engaging multimedia content (video, image, text) tailored per channel.
• Actively engage with creators, influencers, and brand partners across each platform.
• Monitor and respond to comments, messages, and mentions in real-time to foster community.
• Manage and update social media content calendars, aligning with marketing campaigns and approvals.
• Analyze performance metrics (reach, engagement, views, clicks) and prepare regular reports with insights and recommendations.
• Collaborate with internal teams (Brand, Creative, Product, and Compliance) to ensure brand consistency.
• Stay current on platform best practices, trends, algorithm updates, and new features.
• Coordinate social campaigns and influencer collaborations.
• Maintain channel profiles (branding, bios, links), suggest optimizations and growth strategies.
• Support crisis response or sensitive customer interactions via social channels.
• Support cross-functional initiatives, such as launch events, promotions, or product announcements.

Requirements

• Bachelor's degree in Marketing, Communications, Digital Media, or related field preferred.
• 1-3+ years of social media coordination or digital marketing experience.
• Hands-on familiarity with YouTube Studio, Facebook Business Suite, Instagram, TikTok, X (Twitter).
• Experience using social scheduling and analytics tools (e.g., Sprout Social, Hootsuite, Later, social platform analytics).
• Strong visual storytelling and basic video editing skills.
• Analytical mindset with ability to extract insights from metrics.
• Excellent communication, multitasking, organizational, and time-management skills.
• Creative, proactive, and adaptable to fast-moving environments.

Nice to Have

• Experience with social media advertising campaigns.
• Knowledge of social media platform algorithms and trends.
• Experience working in a remote or hybrid work environment.

Qualifications

• Bachelor's degree in Marketing, Communications, Digital Media, or related field (preferred).
• 1-3+ years of relevant experience in social media or digital marketing.

Benefits & Perks

• Hybrid and remote work opportunities.
• 401(k) with employer match.
• Medical, dental, and vision insurance with HSA and FSA options.
• Competitive vacation and sick time off, plus volunteer days.
• Access to wellness support through Employee Assistance Program, physical and mental health programs.
• Up to $5,250 paid back on eligible education expenses.
• Pet care discounts.
• Financial support through Achieve Care Fund.
• Inclusive culture with Employee Resource Groups.