Social Media Marketing Intern

University of Utah

Salt Lake City, UT

Part Time

Intern

32k-32k

23 days ago

Job Description

About the Role

The Office of Vice President for Research at the University of Utah is seeking a creative and trend-savvy Social Media Marketing Intern to manage social media presence across multiple platforms. This role is ideal for a student passionate about digital storytelling who can transform complex research and innovation topics into engaging social content. The position offers valuable hands-on experience in professional social media management, developing and executing strategies, creating compelling content, and building online communities around university technologies, research breakthroughs, and startup success stories.

Key Responsibilities

Manage social media accounts for units of the OVPR across all major platforms (LinkedIn, X, Instagram, Facebook, and emerging channels)
Create and schedule engaging content including copy, graphics, and short-form videos
Monitor social media trends, analytics, and best practices to optimize engagement
Collaborate with writing and graphic design interns on multi-format content campaigns
Engage with followers, respond to messages, and build online community
Track performance metrics and provide regular reports with actionable insights
Capture photo and video content at events and campus locations as needed

Requirements

Ability to manage social media accounts and create engaging content
Strong copywriting skills with ability to adapt voice for different platforms
Basic skills in graphic design (Canva, Adobe Creative Suite) and video editing (CapCut, Adobe Premiere)
Understanding of social media analytics and platform-specific best practices
Organized, creative, and detail-oriented with excellent time management skills
Comfortable working independently and as part of a collaborative team
Pursuing a degree in marketing, communications, digital media, journalism, or related field
Experience managing social media accounts (personal, organizational, or professional)

Nice to Have

Interest in research, innovation, or science communication

Qualifications

Pursuing a degree in marketing, communications, digital media, journalism, or related field

Benefits & Perks

Valuable hands-on experience in professional social media management
Opportunity to develop digital storytelling skills
Work in a university environment with exposure to research and innovation

Working at University of Utah

The University of Utah values candidates who have experience working in diverse settings with students and patients from all backgrounds and possess a strong commitment to improving access to higher education and healthcare. The university is an Affirmative Action/Equal Opportunity employer committed to diversity and inclusion, and provides accommodations for individuals with disabilities.

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