Social Media/Reputation Manager

About the Role

Key Responsibilities

• Develop the company's social media strategy and oversee all aspects of social content.
• Create social media campaigns, manage community engagement, and handle social advertising in collaboration with the Director of Marketing.
• Monitor reputation sites such as Yelp and Cars.com, and assist in posting responses.
• Craft and post content including photographs, video clips, images, and articles.
• Build marketing campaigns and timelines to motivate customers to do business with the dealerships.
• Manage advertising budgets and select appropriate channels for paid and organic social opportunities.
• Work closely with store managers, especially in sales departments, to craft collateral for new business, identify leads, and support community events.

Requirements

• At least 2 years of experience in Social Media/Reputation Management.
• Ability to lead and collaborate with multiple departments to achieve social media goals.
• Self-motivated with demonstrated ability to engage new audiences and build online communities.
• Excellent writing, editing, and copy editing skills.
• Graphic design, video, and web skills required.
• Minimum of 2 years of experience with Adobe Photoshop, Illustrator, and InDesign.
• Strong interpersonal, organizational, and time management skills.
• Ability to handle confidential material.
• Valid driver's license and clean driving record.
• Willingness to submit to a pre-employment background check and drug screen.

Nice to Have

• Automotive experience.

Qualifications

• At least 2 years of experience in social media and reputation management.
• Proficiency with Adobe Photoshop, Illustrator, and InDesign.

Benefits & Perks

• Medical, Dental, and Vision Insurance.
• Life Insurance.
• 401(k) Plan.
• Free college courses through Strayer University.
• Paid Vacation.
• Paid Training.
• Paid Sick Leave.
• Employee Vehicle Purchase Program.