Sr. Brand Product Manager - 45NRTH and MSW

About the Role

Key Responsibilities

• Directly manages a specific business-driving product portfolio.
• Demonstrates leadership by example to the team, emphasizing a connection to the consumer and the importance of product positioning and differentiation in a consumer brand environment.
• Executes the development plan in alignment with broader brand business objectives and strategies.
• Plans, manages, and coordinates all brand product development projects with a focus on cross-functional partnership and communication.
• Partners with Supply Chain and sourcing to build and manage relationships with suppliers, establishing strategic redundancy plans as necessary, and assisting in negotiations around costing, lead-time, MOQ, and capacity planning.
• Works with Product Safety, Supply Chain, Engineering, and Industrial Design to establish and meet expectations for qualification and quality assurance, ensuring detailed documentation is stored and communicated to suppliers.
• Conducts pre-kickoff costing and ROI exercises to establish minimum viability thresholds and ensure development projects will meet established margin goals.
• Collaborates with Project Management to establish development calendar, highlighting critical milestones, identifying risks, and developing mitigation plans as needed.
• Collaborates with Brand Director, Marketing, Industrial Design, and Creative teams to identify consumer trends, articulate strategies, and communicate product plans.
• Sets and clearly articulates brand product strategies and plans, considering the larger brand and product portfolio, including distributed brands.
• Partners with cross-functional peers to create pathways and plans for successful project completion from idea to launch.
• Delivers industry-leading product initiatives that are differentiated, on-trend, and amplify the brand portfolio.
• Aligns development team on decision making and initiatives related to their areas, utilizing product and market lifecycles.
• Engages with leadership to develop tools and processes to improve business practices.
• Informs project prioritization and resource allocation across the product development team.
• Presents key brand product initiatives to internal and external stakeholders, in collaboration with marketing and sales teams.
• Negotiates with potential and existing brand and OEM suppliers.
• Performs other tasks and responsibilities as assigned.

Requirements

• 7+ years of product portfolio work experience demonstrating skills in analytics, team communication, project management, and product expertise.
• Ability to manage all aspects of a successful product portfolio.
• Self-motivated and requiring little support from others.
• Excellent verbal, visual communication, and public speaking skills.
• Keen understanding of the bicycle industry, distribution channels, and consumers.
• Adept problem solver with enthusiasm for cycling, possessing technical knowledge and mechanical capability to work on bicycles and components.
• Ability to utilize market and industry insights to inform strategic vision and product initiatives.
• Experience in product development, category development, and/or product management, understanding milestones from concept to launch.
• Ability to build cross-departmental teams, partnerships, and alignment.
• Comfortable working in a fast-paced environment with frequent change and ambiguity.

Nice to Have

• Master's degree

Qualifications

• Must possess a valid Passport and US driver's license.
• Ability to travel up to 15-25% annually, including flying and driving.
• Fulfill requirements of being a Q Approved Driver.
• Physical ability to perform work on a phone and computer extensively.

Benefits & Perks

• Information about specific benefits is not explicitly provided in the description.