Sr. Mgr, Creative Services, KMGH / KCDO

About the Role

Key Responsibilities

• Manage team of multi-media marketing specialists and client production specialists to ensure the highest quality news promotion and commercial production products.
• Assist in implementing and executing a strategic plan to solidify brand and retain and recruit viewers. Works with sales department to maintain and grow client production base.
• Performs daily tactical implementation of the station brand, while interpreting research to focus messaging to attract viewers. Working with sales department to recruit new sales clients for their production needs.
• Ability to write, produce and edit effective spots (news promotion, special projects and/or commercials).
• Monitor all creative messaging to reflect brand in all promotion (news, special projects, all outside media, sales and community projects).
• Assist with all digital and traditional marketing plans (online, social media, on-air, cable, radio, outdoor, etc.).
• Foster an environment of inclusion and mentorship to other department members, with a concentration of growing and developing each members' skill set.
• Work with Creative Director to strategize and execute all station promotion efforts.
• Work with Creative Director and Sales Department to generate new streams of production revenue.
• Prioritize and implement new projects and technologies as they become available.
• Assist in the placement and execution of efficient and effective outside media buys.
• Act as interim Creative Director when needed.

Requirements

• Bachelor's degree in Communications and/or Marketing preferred.
• Minimum 5 years broadcast/social media experience with an emphasis in strategically and creatively marketing to recruit and retain viewers.
• Proficiency in non-linear editing.
• Strong written and verbal communication skills.
• Knowledge of social media marketing concepts, including posting on social media platforms.
• Detail-oriented, driven to succeed, competitive and able to execute responsibilities with minimum supervision.
• Ability to manage multiple projects.
• Valid driver's license, good driving record, and ability to provide proof of insurance with the company required insurance limits.

Nice to Have

• Experience in digital marketing and media buying.
• Leadership experience in a media or marketing environment.

Qualifications

• Educational background in Communications and/or Marketing (preferred).

Benefits & Perks

• A career path to grow your professional experiences.
• Full medical, dental and vision benefits, as well as certain other health and wellness benefits.
• Retirement savings plan with company match.
• Disability accident insurance, hospital indemnity, critical illness, life insurance, AD&D, ID protection, pet discount program, and employee assistance program.