Staff Marketing Manager

About the Role

Key Responsibilities

• Develop, execute, and measure the success of several technology partner marketing campaigns and programs in collaboration with key technology partners to meet and exceed business goals.
• Hone differentiated, insights-based value propositions for strategic partner integrations by understanding market opportunity, customer segments, competitors, business models, and positioning.
• Contribute to research and testing plans, analyze business data from multiple sources to generate insights, build business cases, and make informed decisions that drive results.
• Partner deeply cross-functionally to influence product and GTM roadmaps and execute end-to-end customer experiences with Product Management, Research, Analytics, Customer Success, Sales, Partnerships, Lifecycle Marketing, Events, and others.
• Contribute to a high-performing culture and share go-to-market best practices to enhance the team's marketing craft.

Requirements

• 7+ years of business experience in product and/or partnership marketing within SaaS/Technology companies.
• Proven expertise in product marketing with a track record of building successful end-to-end partner marketing strategies. Small business experience is a plus.
• Leads with customer insights, seeking new insights that result in action, and advocates internally and externally on behalf of customers.
• Experience with consumer research and data, including qualitative and quantitative testing, with the ability to analyze and synthesize data from multiple sources and distill into clear recommendations.
• Ability to leverage data to measure marketing performance, inform growth opportunities, and develop business cases.
• Excellent written and verbal communication, presentation, and facilitation skills to drive engagement and action.
• Understanding of hypothesis-driven experimentation and the importance of trying and failing.
• Strong interpersonal and influencing skills in a fast-moving, cross-functional environment.
• Demonstrated self-motivation, proactive leadership, and ability to manage multiple work streams.
• Problem-solving skills with ambiguity, data-driven decision-making, and ownership of outcomes.

Nice to Have

• Small business experience.