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Staff Scaled Adoption Analyst

DocuSign Seattle Area

San Francisco, CA
Full Time
Senior
127k-198k
13 days ago

Job Description

About the Role

As the Staff Scaled Adoption Analyst at Docusign, you will serve as a strategic business partner to the Scaled Adoption motion, driving operational excellence through data, reporting, and actionable insights focused on improving adoption and on-going usage of our products via our scaled engagement levers. You will play a pivotal role in enabling scalable, digital engagement strategies by delivering analytics that help our teams monitor customer adoption, identify risks, and uncover growth opportunities. This role requires a strong background in reporting, customer success analytics, and an understanding of marketing analytics, as you will help align data-driven customer success strategies with broader lifecycle and digital engagement efforts. You will collaborate closely with CS leadership, Marketing Ops and Lifecycle Marketing, Product Operations, and cross-functional partners to ensure insights are leveraged to optimize adoption, retention, and expansion at scale.

Key Responsibilities

  • Act as the operations lead for the Scaled Adoption motion, establishing targets and expectations by quarter, supporting business goals, driving strategic planning, and performance tracking of impact/outcome against our engagement levers.
  • Build and maintain dashboards and reporting frameworks with help from global data & analytics teams that track product adoption, engagement, retention (GRR), and program performance.
  • Analyze customer data to surface risks and opportunities, providing insights that help CS leaders prioritize actions.
  • Support the scaled adoption motion with analytics such as segmentation, funnel analysis, campaign performance to support lifecycle engagement strategies.
  • Collaborate with cross functional teams on cross-channel engagement reporting, ensuring consistent measurement across email, in-app, and other touchpoints.
  • Drive and support regular business reviews for scaled adoption programs, delivering actionable insights and recommending course corrections.
  • Define and refine key performance indicators (KPIs) for scaled success, adoption pacing, and lifecycle effectiveness.
  • Support data alignment across systems and teams, ensuring consistency and accuracy of customer data used in reporting.
  • Partner with leadership on forecasting and strategic planning efforts, incorporating adoption trends and program impact.
  • Provide thought leadership on best practices for scaling customer engagement.

Requirements

  • 8+ years in Customer Success Operations, Marketing Analytics, Business Analytics, or related SaaS roles.
  • Experience with reporting and analytics tools (e.g., Tableau, Looker, Power BI, Gainsight).
  • Proficiency with SQL or similar data querying languages; comfortable working with large datasets.
  • Solid understanding of marketing analytics concepts, such as campaign performance, segmentation, engagement metrics, and funnel analysis.
  • Ability to influence senior stakeholders through data-driven recommendations and strategic insights.
  • Strong knowledge of Customer Success metrics (GRR, NRR, product adoption, customer health scoring, etc.).
  • Experience partnering with CS, Marketing, and Product teams on cross-functional initiatives.
  • Excellent communicator with the ability to simplify complex data stories for business audiences.

Nice to Have

  • Proficiency with SQL or similar data querying languages; comfortable working with large datasets.
  • Solid understanding of marketing analytics concepts, such as campaign performance, segmentation, engagement metrics, and funnel analysis.
  • Ability to influence senior stakeholders through data-driven recommendations and strategic insights.
  • Strong knowledge of Customer Success metrics (GRR, NRR, product adoption, customer health scoring, etc.).
  • Experience partnering with both CS, Marketing, and Product teams on cross-functional initiatives.
  • Excellent communicator with the ability to simplify complex data stories for business audiences.

Qualifications

  • Educational background is not explicitly specified in the description.

Benefits & Perks

  • Paid Time Off: earned time off, as well as paid company holidays based on region.
  • Paid Parental Leave: take up to six months off with your child after birth, adoption or foster care placement.
  • Full Health Benefits Plans: options for 100% employer paid and minimum employee contribution health plans from day one of employment.
  • Retirement Plans: select retirement and pension programs with potential for employer contributions.
  • Learning and Development: options for coaching, online courses and education reimbursements.
  • Compassionate Care Leave: paid time off following the loss of a loved one and other life-changing events.

Working at DocuSign Seattle Area

Docusign is committed to building trust and making the world more agreeable for employees, customers, and communities. The company values equality, diversity, and inclusion, encouraging open exchange of ideas, lasting relationships, and pride in contributing to making the world better. They emphasize honesty, listening, and doing what’s right every day, fostering a work environment where every team member has an equal opportunity to succeed and be heard.

Apply Now

Job Details

Posted AtJun 7, 2025
Salary127k-198k
Job TypeFull Time
Work ModeHybrid
ExperienceSenior

About DocuSign Seattle Area

Website

docusign.com

Company Size

5001-10000 employees

Location

San Francisco, CA

Industry

Computer Systems Design and Related Services

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