Technical Lead, Marketing Technology & Personalization

NBC

Orlando, FL

Full Time

Senior

12 days ago

Job Description

About the Role

The Technical Lead, Marketing Technology & Personalization is responsible for architecting and implementing advanced marketing and personalization solutions across digital and physical touchpoints using Adobe Experience Cloud and related platforms.

Key Responsibilities

Guide engineering teams in developing real-time engagement and marketing journeys across channels
Lead the architecture, design, and delivery of scalable personalization solutions
Develop and enforce Adobe governance and data architecture

Requirements

7+ years of experience in marketing technology architecture and engineering
Hands-on expertise with Adobe Experience Cloud, including AEP, RTCDP, AJO, CJA, Target, AA, AAM
Experience with SFMC, LiveRamp, and composable CDPs preferred

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