Trade Marketing Specialist

Vita Coco

New York City, NY

Full Time

Entry Level

55k-65k

16 days ago

Job Description

About the Role

The Vita Coco Company, created in 2004, produces the leading brand of coconut water in the United States with a growing international presence. The company is a publicly traded, Public Benefit Corporation and B Corporation certified, committed to creating ethical, sustainable products that uplift communities and protect the environment. Headquartered in New York City with offices in London and Singapore, Vita Coco operates as a Nasdaq-listed company under the ticker COCO. The role involves supporting retail presence through high-quality, timely point-of-sale assets, ensuring effective execution and tracking of POS materials, and serving as a key connector between brand, creative, and sales teams.

Key Responsibilities

Track and maintain POS inventory weekly, ensuring >95% availability of evergreen items and timely reorders of low-stock or expiring materials.
Manage coupon programs by validating expiration dates, ensuring product availability, and coordinating production of new coupons as needed.
Work closely with fulfillment partners to oversee storage, shipping timelines, and real-time inventory updates.
Manage end-to-end execution of POS programs, including developing creative briefs, collecting sales team orders, coordinating with vendors, and ensuring timely delivery.
Deliver clear, complete, and brand-compliant briefs and artwork files on time and error-free.
Provide proactive shipping updates, including ship and delivery statuses.
Review trade-facing assets for typos, formatting errors, and brand compliance before final approval.
Ensure order forms are submitted accurately with all necessary contact details, addresses, and quantities.
Collaborate with brand, creative, procurement, and field teams to ensure alignment with business needs.
Help recap trade programs and identify areas for process improvement based on performance and feedback.

Requirements

1-2 years of experience in marketing, project coordination, logistics, or sales support.
High attention to detail and thoroughness in work.
Clear and concise communication skills, especially in writing briefs, notes, or email updates.
Strong organizational skills with the ability to manage multiple deadlines and projects simultaneously.
Experience working with vendors and tracking inventory or shipments.
Eager to learn and contribute in a collaborative team environment.

Nice to Have

Experience in trade marketing or retail support roles.
Familiarity with POS asset management and inventory tracking tools.
Knowledge of brand standards and creative brief development.

Qualifications

Educational background or certifications are not explicitly specified but implied experience in relevant fields.

Benefits & Perks

Salary range of $55,000-$65,000, depending on skill set, experience, and other factors.
Potential for variation based on location outside California, Colorado, Nevada, New York City, Westchester County, NY, Rhode Island, or Washington.

Working at Vita Coco

The Vita Coco Company is committed to principles of equal employment and fostering a work environment free of harassment, discrimination, or retaliation. The company values diversity, inclusion, and a collaborative team environment, emphasizing ethical and sustainable business practices aligned with its public benefit purpose.

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