US Endocrine HCP Marketing Lead

About the Role

Key Responsibilities

• Own the overall HCP stakeholder strategy, including strategic brand positioning, target audience identification, segmentation, messaging, brand strategic imperatives, and brand plan development and execution for Ngenla
• Create, own, and manage all opportunities within HCP sphere of influence across field force, peer-to-peer, real-world experience sharing, congress, and omnichannel initiatives
• Manage a team of 2 HCP marketing colleagues and foster team professional development, maintaining a culture of excellence and joy
• Adopt innovative marketing tools and tactics for the portfolio in collaboration with Digital and CMO
• Assess the effectiveness of current HCP marketing programs and optimize the marketing mix to increase impact
• Act as primary liaison to the US RDS field force, collaborating to ensure optimal pull-through of resources
• Manage and partner with AOR & Med-Ed agency to meet business needs, troubleshoot challenges, and maximize ROI
• Contribute to internal brand strategic planning, prepare customer-facing colleague plans of action, and lead meetings with effective communication and training
• Collaborate with cross-functional teams including Medical, CMO, ISS, Digital, and Communications
• Conduct all responsibilities in accordance with company policies and values, ensuring compliance
• Foster a patient-focused team environment and exemplify Pfizer values of Courage, Excellence, Equity, and Joy

Requirements

• Bachelor's degree required; MBA preferred
• 8+ years of experience in marketing and/or consulting
• Previous product launch and in-line US marketing experience strongly preferred
• Strong mastery of HCP marketing with proven ability to develop, execute, and measure complex marketing programs
• Ability to understand customer needs, extract insights, and translate into strategies and results
• Effective listening and communication skills to gather stakeholder input and communicate strategies to senior leadership
• Business acumen and expertise in business planning
• Demonstrated initiative, problem solving, decision making, and leadership skills
• Experience managing external agencies and stakeholders
• Ability to manage multiple complex projects in a deadline-oriented environment
• Strong written, verbal, and interpersonal skills
• Leadership experience including influencing, collaborating, coaching, and guiding others

Nice to Have

• Launch and immediate post-launch experience
• Experience leading or managing a team (formal or informal)

Qualifications

• Bachelor's degree (required), MBA (preferred)

Benefits & Perks

• Annual base salary ranging from $169,700 to $282,900
• Participation in Pfizer's Global Performance Plan with a bonus target of 20% of base salary
• Eligibility for share-based long-term incentive program
• Comprehensive benefits including 401(k) with matching contributions, additional retirement contributions, paid vacation, holidays, personal days, caregiver/parental and medical leave, health coverage (medical, prescription, dental, vision)